Elyse Richele McFadden

**** ************ *** ** *** 404 Washington, DC 20020 • acfpm9@r.postjobfree.com • 703-***-****

SUMMARY OF SKILLS

Results-oriented creative professional with expertise in all aspects of successful event/program planning, development,

branding, and management. Ability to excel in managing multiple projects concurrently with strong detail, problem

solving and follow through in fast paced high pressure settings. Self assured versatile professional with ethical and

professional standards of highest caliber and an insatiable zeal for exceeding goals through exceptional foresight and

attention to detail.

CORE COMPETENCIES

Business Administration • Campaign Management • Change Management • Customer Service • Database

Management • Effective Communication • Event Planning • Execution • Interpersonal Skills • Marketing • Multi-Project

Management • Operational Streamlining • Presentation Coordination • Problem Solving • Process Improvement •

Program Development • Recruitment • Self Starter • Software Sales • Staff Management • Strategic Thinking

PROFESSIONAL EXPERIENCE

Present

Oracle Corp – Reston, VA

Executive Assistant/ Program Coordinator Feb 11’ - Present

Responsible for managing the business operations, internal marketing and branding, and communications of the Oracle

Direct Public Sector Sales Organization which consists of 90 BDCs 188 Sales Rep, 28 Regional Managers, 4 Group

Sales Directors, across two countries and five hubs; primarily reporting to Vice President Rob Zulandi

Program Management

• Responsible for the execution and management of competitive strategies to drive sales performance across

the organization.

• Creator and program lead of internal "They More They Know" Campaign: initiative focused on educating our

customers along with ourselves on the newest solutions Oracle offers that adds value to their business and IT

infrastructure.

• Executed SVP Dan Freund ‘s Direct2 Career Development initiative for Reston Hub and Virtual Session for all

of Oracle Direct resulting in the promotion of 30 sales reps in the OD Pub Sec organization.

Marketing Communication

• Branded FY15 as MISSION:Possible including internal video promotions, quarterly “mission” initiatives,

internal programs and campaigns, etc.

• Created, designed and deliver the OracleDirect Public Sector monthly newsletter “What’s Going on Around the

Org” that has been recognized by Sr management and manipulated across the organization.

• Create and maintain a visual marketing lobby display that has enhanced internal communications through

concise text and improved graphics.

• Design and develop all internal marketing content deliverables, powerpoint presentations, handouts, posters,

etc, that have been made into a template and are now used organization wide. .

Event Management

• Coordinate, market, and execute a variety of events, meetings, and incentive programs that increase moral

and aid in our organizations Culture and Team Building initiative.

• Responsible for all aspects and logistics of event management within OracleDirect Public Sector, including site

selection, contract negotiation, proposal planning, travel, hotels, production of materials, and on-site

management within a fixed budget ranging from $10k –$ 20k.

Operation Management

• Streamlined the process of hiring Sales Reps & Mangers which includes the recruitment, interview, selection,

offer, and on-boarding processes resulting in the successful hiring of over 150 Sales Reps and 8 Managers.

• Compile and analyze and produce weekly headcount, activity, revenue, ranking, new hire, and termination

reports for managerial distribution.

Responsible for recognition across the organization ensuring high performance and leadership is acknowledged

through the creation of personalized Oracle paraphernalia and awards

Recognition

• Awarded One•Red•Team Award (FY11 Q4, FY12 Q3, F13 Q2, FY13 Year) for outstanding leadership and

contribution to the OD Pub Sec organization

Business Development Consultant and Marketing Team Lead July 09’ – Feb 11’

Responsible for lead generation through marketing campaign management, and customer activity.

• Responsible for conducting 70+ discovery/cold calls and 2.5hrs of talk time a day, generating

$250,000 in pipeline revenue a week - $3million per Qtr, and $300,000 in closed revenue per Qtr.

• Promoted to Marketing Team Lead within the first 6 months into the role.

• Strategized with marketing managers on campaign quality management to improve ROI of marketing

efforts.

• Performed Administrative duties for both Regional & Area Manager of the ITBDC organization

• Trained, coached, and mentored new hires to expedite their ramp up time to becoming familiar with

Oracle and its products/services, processes, and sales methodologies

• Led ITBDC org wide training on pipeline management and progression

Performance Attainment

• Achieved Q3FY10 = 94%

• Achieved Q4FY10 = 101%

• Achieved Q1FY11 = 104%

• Achieved Q2FY11 = 108%

• Oracle Direct ITBDC Rep of the Quarter - FY11 Qtr2

• Achieved Q3FY11 = 90%

Aramark Food Services at Southern University A&M – Baton Rouge, LA

Marketing Intern Spring 06’ – Spring 09’

• Organized peer to peer marketing plans to increase meal plan sales

• Designed company signage for dining facilities and convenience store

• Executed all promotional events around Southern University A&M Campus

• Responsible for social and print media communications

• Mastered office managerial skills through, managing invoices, employee paperwork, answering phones, and

computer operations

Oracle Corp HQ – Redwood Shores, CA

Summer Marketing Intern Summer 08’

• Developed new tagline ideas for Oracle University to present to Senior Management

• Constructed an online instructor credibility survey which has thus been implemented

• Created Google Keywords to be purchased for Oracle University which has thus driven the number of hits

received on the Oracle University website

• Mastered Microsoft Office Skills - Excel, Access, Word, PowerPoint, Publisher

Deloitte & Touche – San Francisco & San Jose, CA

Summer Internal Marketing Intern Summer 07’

• Wrote Articles for internal company website on employee’s community involvement

• Designed the “Community Involvement” section of the company’s internal website

• Assisted in coordinating volunteer opportunities for employee’s for Make a Difference Day

Southern University A&M College

Student Government Association Activities Coordinator August 05’ – May 09’

• Coordinated and/or oversaw all SGA activities that happened on campus from Homecoming Weeks Activities

to SpringFest, etc

• Drafted & edited promotional flyers and press releases for various events and activities on campus

• Proactively worked with Athletic Director on marketing strategies to increase attendance to Football &

Basketball Games

• Collaborated with Max 94.1 Radio station to produce and host SGA editions of Southern University's radio

show.

• Responsible for social networking communication between SGA and students through Facebook, Text

Message Services, and Twitter

ORGANIZATIONS

Oracle ABLE (African-American Business Leaders of Excellence) - Community Lead

• Responsible for the development and execution of career development & leadership programs, community

events, and public relations for the ABLE Group at Oracle

Southern University A&M Alumni Federation, DC Chapter – Scholarship Fundraiser Chair

• Currently the Chair for annual Blue and Gold Gala benefiting students pursuing STEM related degrees. .

Responsible for the execution of the event on the Odyssey cruise line and sponsorship funding.

Toastmasters International: Club Oracle Orators - Secretary

I nternational Business Honor Society Beta Gamma Sigma - Member

Phi Beta Lambda Business Fraternity – Member

EDUCATION

Southern University Agricultural & Mechanical College, Baton Rouge, Louisiana

Bachelor of Science in Marketing - May 2009

Contact this candidate