RAJIV SINGH JADON

N. S. Palya, BTM *nd, Bangalore 76

Email: acf90b@r.postjobfree.com, Mob: 988**-*****

Successful Sales/Marketing manager with 11 years of experience in Advertising, Telecom, Online,

Retail, Loyalty & IT. Dynamic, energetic, and team oriented professional that successfully created

revenue growth for GroupM, Carat Media, AdapTV, Croma, Future Group, Arasan Chip

Systems, Vodafone, Snapdeal.com etc.

Core Professional Strengths

Building Key strategic relationships Closing Skills

Leadership Skills Loyalty Analytics

Highlights of Employments

Lukup Media Pvt. Ltd. 01/05/2013 till date

Senior Manager Sales & Marketing

Leading Ad sales on mobile, connected TV for Lukup Player (

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http://www.lukup.com ) inventory. Partnered with AdapTV (AOL), Vdopia, Carat Media,

GroupM, Madison, 3M, Titan, Muliya Jewels etc.

Set up retail channels with Chroma, Reliance digital and developed offline retail strategy

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with HCL Digilife, Ingram Micro for Lukup Player

Managing enterprise ( Software companies & five star hotels) sales of Lukup.

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Assisting in marketing activities of Lukup Player i.e. BTL (malls, apartments ) and ATL

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( Fever 104 FM radio ).

Leading the budgeting/planning and hiring of sales & marketing team.

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Led the sales of Lukup Mobile Loyalty platform www.lukup.mobi

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Payback (American Express company) 01/02/2012 till 12/04/2013

Senior Manager Partner Management

Led the execution of i mint (now Payback) loyalty points program for Big Bazaar, Central,

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Pantaloons, Brand Factory, Home Town & E zone to increase the sales.

Managed promotional/campaign analysis, customer insights, category planning, store

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level analysis, target group selection, reward optimization, partner optimization for Future

Group formats.

Managed the matrix of driving Payback network customers (ICICI, HPCL, Congnizant,

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Fidelity etc . apart from Future Group) to Future Group formats .

Led sales through earn & redemption campaigns of payback points.

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Citec Information India Pvt Ltd, Bangalore 20/06/2011 till 31/1/2012

Sales Manager

Led the sales of technical writing services/resources of Citec to IT & telecom companies

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in India with the team of 5 sales rep. & 20 technical writers.

Developed sales & pre sales strategies. Analyzed competition data and recommend

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strategies to MD to capture the Indian market.

Prepared Implementation proposals, rate card, SOW(Scope of work) etc. in response to

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RFI,RFP,RFQ.

Partnered with Arasan Chip Systems for offsite project (at Citec Bangalore).

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Partnered with Synova Technologies to source the technical writers for IBM.

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Created & sent initial proposals to SAP Labs, Tejas Network, MISYS, NOKIA, NSN

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McAfee, Sonim Networks, Aruba Networks, Mahindra Satyam, for contract technical

writers & technical documentation services.

Represented Citec at IT.Biz expo in Bangalore & STC conference in Chennai.

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AOL India Pvt Ltd, Bangalore 06/12/2006 till 30/05/2011

Key Account Manager

• Managed AOL’s shortcode 51515 & 51516 on Vodafone, Airtel, Idea KK, Aircel TN, Chen.

Drove revenues on these key accounts. Promoted AOL P2A services (pull based), STK

with the help of 2 marketing executives.

• Developed & managed relationship with VAS managers at circle level, discussed the

promotional plans, contest/quiz etc with VAS managers & executed them. Sent daily MIS

to the corporate & all the VAS Managers. Sent the invoices & collected payments after

reconciliation.

• Managed the requirements/ideas of VAS managers to product team & help them get it

from a good content provider.

• Partnered with Snapdeal.com for discount deals on Coolage.

• Conducted a successful ad campaign through Inmobi for Coolage.

IMImobile, Hyderabad 05/02/2006 to 05/12/2006

Content Procurement Manager

• Led the content alliances by preparing the business case & signing the content license

agreements after negotiating commercials (on MG or revenue share or advance payment

& checking the legal issues, exclusivity, territories) with different content providers across

the globe.

• Led the procurement of mobile content (Wallpapers, Animations, Games, Ringtones etc. )

from different content providers (Game Loft & Press Association etc.) across the globe &

checking their technical specifications, uploading on the CMS of the operators.

Reliance Infocomm, Bangalore 15/09/2002 to 15/9/2003

Business Development Executive

• Managed over 20 channel partners.

• Led the sales of Reliance India Mobile. Appointed dealers (DAEs: Dhiru Bhai Ambani

entrepreneurs) & generated sales through them. Got bulk orders from corporate clients

i.e. Crompton Greaves, Sysarris Software). Surveyed the market for connecting big

buildings through OFC(optical fiber cable)

Education & Professional Development

• ICFAI Business School, Hyderabad, 2004 to 2006

Full time MBA (Marketing, IT): 7.01 CGPA

• C DAC, ACTS Bangalore, 2002

• MITS (Jiwaji University) Gwalior, 1996 to 2000

B.E. (Chemical): 71%

Professional Development:

• Leadership skills: 7 Habits of highly effective people training, Franklin Covey

• Communication & Negotiation Skills training: Crestcom

Contact this candidate