Alan Nordin

**** ********* ****, ******** ** ****1

Mobile: +1-858-***-**** acf7h8@r.postjobfree.com

Summary

A global leader with a dynamic background in multiple industries and channels, delivering revenue, profitability

and market share while helping companies to drive growth and innovation. An exceptional skill set that

combines sales development and strategic planning for channel, brand and product to maximize return. A keen

entrepreneurial mindset for problem solving and business creation that has prepared me to lead organizations –

large to small - successfully through complex and challenging business environments. My involvement in a start-

up technology companies has provided me with the broad responsibilities of building a business from step one,

resulting in value creation for my company, partners and customers.

This expertise is founded on 25+ years of experience in the areas of sales and marketing of technical products,

leading business units, successfully driving cost and lead-time reductions, developing innovation & technology

strategies focused on commercial success. As a quick study I am able to apply myself in new fields creating

prompt results.

Dynamic and driven business leader with a track record of exceeding expectations and delivering results

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ranging from $10 to $120 Million.

Effective in building capable teams and operating structure in challenging economic environments.

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Lived and worked in S.E. Asia (4 years) and traveled throughout Asia Pacific (China, Taiwan, India,

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Japan) and Europe implementing ground up operations as the lead individual in-country with

responsibility for bottom line, P&L performance.

New business development expertise with an established track record of significant, consistent growth.

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A strong ability to adapt to changing business conditions in various industries, cultures and economies.

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On-location manufacturing and distribution start-ups in Asia and Europe.

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Extensive experience in of industrial, automotive, recreational and CRM service industries.

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Entrepreneurial mindset: perseverance, hard work, independence, self-confidence and commitment.

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Accomplishments:

Executive Consultant and Advisor 2013 to present

• Lead advisor to a European/Global automotive technology company to assist with launch in North

America.

• Lead board member to a start up Brake Technology Company assisting with company strategy,

manufacturing partner selection, and customer and market growth business planning. Created and led

funding efforts, $10 million valuation and related planning to support successful launch of start up.

Fallbrook Technologies (NuVinci) – President, Bicycle Div./ VP Business Development 2004 to 2013

• Instrumental in establishing company’s first business strategy, creating licensing and technology

development of NuVinci technology in automotive, electric vehicle, OPE and bicycle markets.

• Led business development of a revolutionary CVT (continuously variable transmission) branded

NuVinci® and scalable for almost any vehicle. Taking a technology from an inventor's idea to

commercialization is truly a whirlwind trip and being involved from prototype to commercialization has

allowed me to create business entry strategies that include technology licensing, development

partnerships, commercial sales and sale of business segments.

• Established division to launch company’s first commercial product, creating a new brand of drivetrain –

NuVinci® - the world’s first CVT, and Harmony™ an auto-shifting system for the global bicycle market.

• Created a global business securing over 75 Bicycle brands as customers, established product

manufacturing alliances in Asia while building subsidiaries/branch offices in Europe, U.S., and China.

• Built business to a break-even path in 3 years while winning market share through disruptive products

leveraging innovation and design creating $XX million of revenue growth (company confidential)

• Competed against multi-million market leaders winning market share and creating brand preference.

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Newgen Results, Vice President - Sales 2001 to 2004

• Automotive CRM services to over 5000 car dealerships and 10 OEM vehicle brands.

• Grew revenue from $60 million to $115 million in 3 years.

• Managed 120 person field and national sales force.

• Created innovative solutions that helped OEMs retain service and sales customers while growing

dealership revenue and profit through retention strategies. Key customers included North American

divisions at GM, Ford, Mitsubishi, BMW, Volkswagen, Audi, Land Rover/Jaguar, Hyundai and Kia.

Visteon/Ford Motor Company, Divisional Manager 1998 to 2001

• Develop US sales and marketing for aftermarket climate control and vehicle electronics from a zero base,

creating the leading sales division in the company. Hired, trained and developed team to manage

distribution and service business exceeding $15 million in sales.

• Product Development Manager at Ford Motor Company - Automotive Components Group- based in

Dearborn and Livonia, Michigan. Responsible for a $50 million in-vehicle electronics and climate control

business

• Launched industry’s first in-vehicle video entertainment system.

Echlin Inc., Director -Asia Marketing/Business Development 1993 to 1998

• Established the company’s first investment in manufacturing and product licensing in China/India.

• Rationalized product sales, partnerships and sourcing opportunities for 5 group companies in brake,

electronics, and fuel delivery. Delivered in $1.5 million in component COGS savings in first year.

• Created a US based import group to leverage Asian JV manufactured product to company divisions.

Federal-Mogul, Southeast Asia Manager/US Sales 1985 to 1993

• Led the company's marketing and sales activity in Southeast Asia to the Heavy Duty, Off-Road,

Construction and Automotive Components business in Singapore, Malaysia, Indonesia, Thailand, Hong

Kong, Korea and Philippines growing business to $15 million in revenue.

• Managed corporate sourcing activity in Asia with offices in Japan, Taiwan, and South Korea creating 7%

annual COGS reduction.

• U.S. based sales and marketing positions in corporate marketing (Southfield, MI) and field sales

management in the Southeastern Region.

Education

Western Michigan University, Hayworth College of Business

Bachelors – Business Administration; Marketing & Economics

Examples of Corporate Education

Selling Skills and Sales Management – Sandler Solutions

Effective Organizational Management – William Oncken

Throughput Optimization Training – Eli Goldrath

Negotiate to Win: Executive Negotiation Training – Jim Thomas

Personal Interests

Sport: I am an avid cyclist for recreation and commuting, and enjoy participation in triathlons and skiing. As an

amateur athlete, I enjoy competition and the opportunity to attain goals in individual and team settings.

Travel/Culture: Having the opportunity to travel the world over the past 20 years has opened my personal

perspective and created opportunities to meet some of the most diverse and interesting people on our planet.

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