Troy D. Eggersman
**** ******* ******* ***** ( Marietta, Georgia 30062 ( Telephone:
Email: acf731@r.postjobfree.com
[pic]
CEO/President, Brand Driven Consumer Products
Specialty Areas
Turnarounds ( Strategic Planning ( Brand Positioning ( Lean Production
Operational Efficiency ( Solutions Analysis ( Structure Reorganization(
Goal Clarification
CEO/President, Brand Driven Consumer Products, with more than 25 years of
revenue generation and operational leadership experience in building
unified, performance based cultures that consistently converted
organizational intent into action for organizations ranging from start-ups
to industry leaders, such as Jacuzzi Whirlpool Bath.
Presently, as CEO/President with Mind's Eye Companies Worldwide, Inc. in
Marietta, Georgia, charged with corporate direction for P&L of $195.4
million of luxury production/sales of various CPG for Big Box Retailers,
Major CPG retailers, Hardware, Automotive, Drug chains, such as Home Depot,
Lowes, Ace, Walmart/Sam's Club, Costco, Auto Zone, Walgreens, Kmart/Sears,
Target, as well as OEM/Private Label development and wholesale channel
distribution.
[pic]
Career Highlights
> As CEO/President of Mind's Eye Companies Worldwide, Inc., grew
organization from start-up to $195.4 million. Developed inventory turns
to an excess of 7.5 turns per year. Developed multiple spin-off companies
adding over $30 million in revenue.
> Identified/Developed niche sales channel that grew to $15.7 million in 2
years with ROI at 5 times cost.
> Consistent growth at Jacuzzi Whirlpool Bath, 25-33% each year from $1.2
million to $15 million over 5 years.
> Designed/Implemented product promotion for a big box retailer resulting
in $5 million in purchase orders over 3 days.
Key Areas of Expertise
A convincing and credible communicator with a unique ability to establish
'Trusted Advisor' status with a wide-array of clients, wholesale and retail
distributors that consistently increased market opportunities while
reducing operational expenses ( Creating a Shared Sales & Operational
Vision ( Development & Marketing to OEM & Private Label Customers ( Formal
Presentation Skills ( Instituting Marketing Penetration Strategies (
Financial Forecasting & Budget Management ( Quantitative & Qualitative
Analysis ( Instituted Cost Conservation Measures ( Relationship & Solution
Selling ( Conduced Client Needs Assessments ( Go-To-Market Strategies (
Ability to Align Operations with Customer Needs ( Branding
Education
Bachelors in Management & Marketing - Kennesaw State University, 1988
Professional Experience & Accomplishments
Mind's Eye Companies Worldwide, Inc., CPG Manufacturer/Importer, Marietta,
GA 1997 to Present
CEO/President - Direct P&L through sales, marketing & operations
. Designed marketing team councils to identify strategies for
improving customer satisfaction, resulting in EBITDA growth of
21% during a 3 year period.
. Used customer centric feedback to develop new product launches
resulting in $10M in added revenue.
. Restructured R&D modeling process to cut development time by 3
weeks and reduce ramp-up costs by 14%.
. Utilized harvested data from CRM software to increase sales by
$12M over 2 years.
. Structured international manufacturing relationships enabling
$17.6 million in growth over 3 years.
. Facilitated sales team/sourcing department collaboration from
which new marketing strategies were unearthed resulting in
profitability growth by 19% using SCM & MRP software.
. Expanded sales to $195 million by developing strong sales
management and entrepreneurial sales personnel to add 1500
wholesale /225 retail customers.
. Mentored sales management team resulting in margin growth of 12%
over 4 years.
. Operational management of 6 strategic customer service and
distribution locations.
Globe Union Industrial Corp., Manufacturer, Taichung, Taiwan
1995 to 1997
National Sales Manager - Development of N. American sales organization and
distribution channels.
. Increased $70M NET in import distribution to over $95M comprised
of $42M in wholesale distribution (i.e. Ferguson Enterprises,
etc and $53M in retail business (Home Depot/Lowes/Ace).
. Established/mentored a sales organization of over 70 direct and
150 independent sales representatives.
. Managed sales goals to maintain budgets for P&L and marketing
support.
Jacuzzi Whirlpool Bath, Manufacturer, Walnut Creek, CA
1990 to 1995
Business Development Manager - Developed new mass retail and national OEM
accounts.
. $1.5 million in sales growth from 1990 to 1991 resulted in a
promotion from District Sales Representative to Business
Development Manager over national accounts.
. Increased mass retail (i.e. Home Depot, Lowes, Ace, Walmart) and
OEM sales (Sears) by $10M over two years.
. Increased sales by 15% above the annual sales goals set by
company.
. Developed four new market channels resulting in $4.7 million in
growth for the company over 3 years.
Redco Corporation, Manufacturer, Red Lion, PA
1988 to 1990
Southern Zone Manager - OEM and distribution growth in southern half of US.
. Developed business relationships with truck/trailer
manufacturers for OEM business segment of $10.5 million.
. Established relationships with commercial tire and wheel shops
for retail distribution of $13 million annually.
. Implemented manufacturing of custom colored wheels for
international customers such as Maersk & OOCL.
. Developed $7.7 million international relationships with foreign
manufacturers of trucks and trailers.
. Facilitated growth of distribution channel for $9.4 million in
sales annually.