CARRIE PANICHI CLIGGETT

**** ********* ****** *******

Oceanside, NY 11572

516-***-**** acf1bc@r.postjobfree.com

EVENT MARKETING & STRATEGY, COMMUNICATIONS AND EXECUTION

Event marketing & communication strategist working in various industries including finance, corporate access and employee

engagement, philanthropy and higher education

Responsible for flawless execution of events that impress and differentiate but do so at scale

Proven ability to hit event metrics: brand awareness, lead generation, employee and client retention, and product sales

Illustrated track record working across complex cross-functional business units and B2B partners

Track record of managing and growing large teams of people who thrive and excel in expanded leadership roles

PROFESSIONAL EXPERIENCE

BLOOMBERG, L.P. 2010 – 2014

Team Lead - Global Event Marketing Team

Manage team responsible for the creative execution of proprietary branded events, road shows, thought-leadership symposiums,

tradeshows, and C-level events for the Financial Products team and the Global Employee Engagement Philanthropy team.

Responsible for end-to-end event production including:

o Go-to-marketing strategy, site selection, contract negotiation, look and feel, content, speakers, product ion, hospitality,

customer service experience, menu, décor, entertainment, staffing, etc.

o Successfully work cross-functionally, partnering with key teams: cross-platform, digital marketing, CRM, social media,

content creation, creative agency, corporate communications, print publications and Bloomberg TV.

Meet and strategize with heads of the BU on weekly basis

o Identify new event opportunities and partnerships, review timelines and deliverables, track metrics of success, provide

reporting and analysis of overall ROI and attendance trends, present recommendations to key stakeholders.

o Research and analyze information on regional marke ts, industries, and target clients to identify business development

opportunities;

o Support business development pitches, requests for proposals (RFPs), and presentations, from initial strategy

development through drafting, review, and production of deliverables;

o Develop and update external and internal marketing materials, communications, and presentations;

o Oversee the global events calendar and ensure long-term planning for an effective events program.

Responsible for on boarding and training for global event marketing team for all regions, including NA, EMEA, APAC, and

LATAM.

Event Producer Highlights:

Bloomberg Philanthropies US-Africa Business Forum: Worked for the Managing Director of Global Philanthropy and

worked in tandem with the U.S. Department of Commerce to organize and manage 12 private dinners in Washington, DC.

Guests included secretaries of State, Defense, Commerce and other cabinet members along with presidents and ambassadors

from over 50 African countries and top US CEOs.

Goldman Sachs 10,000 Small Business Summit: Event Lead for 2-day joint conference at Bloomberg headquarters with Lloyd

Blankfein and Michael Bloomberg. Event partnered 20 selected small businesses with Bloomberg and Goldman Sachs employees

to provide small companies business expertise, best practices and opportunities for growth.

Robin Investors Conference: Negotiated in kind sponsorship with Robin Hood Foundation. Secured Mayor Bloomberg and

Charlie Rose as speakers. Built custom TV studio and executive lounge with Bloomberg terminals. Negoti ated live Bloomberg

functionality demos during sessions. Reached 400 clients and 400 prospects. Sold 2 terminals.

America’s Cup Joint Sponsorship with Bloomberg TV: Various receptions and thought leadership events in Bloomberg’s San

Francisco office over a 3-week time period. Reached 500 clients, 1200 prospects. Sold 8 terminals.

Bloomberg Next: Six-city product launch road show in Boston, Chicago, Sao Paulo, Toronto, San Francisco and New York.

Events reached over 5,000 clients and converted 94 percent to new functionality.

NEW YORK INSTITUTE OF TECHNOLOGY, Old Westbury 2002 - 2010

Director, Office of Event Management & Hospitality

Established the Office of Event Management and Hospitality as part of the Communica tions and Marketing department

reporting into the Senior Vice President. Built team from the ground up and rolled out global event planning policies,

communication vehicles and procedures.

NEW YORK INSTITUTE OF TECHNOLOGY - CONTINUED

Conceptualized and managed global alumni programs and events for the Office of the President. Managed complex conferences,

(CLE) seminars, webinars and high end special events.

Managed operational and capital budget of $2.1 million.

Serve as project manager of the commencement and alumni website and communications including: managing vendor

relationship, creating and maintaining content and communications; and overseeing alumni email blasts and newsletters.

Event Producer Highlights:

Executive Producer for global commencements involving more than 10,000 attendees including students, alumni, and board

members. Managed a staff of more than 100 and oversaw 8 commencement ceremonies including the Middle East and China

campuses.

Senior Project Manager for 10-day series of presidential alumni events in Nanchang, Shenzhen, Shanghai, and Beijing, China to

include provision of logistics and hospitality services for senior administration, key executives, an d senior global leaders. Won

CASE District II Gold Award for “Best Practices in Alumni Relations” and the Silver Award in the “Special Events” category.

Executive producer for the NYIT Water Conference at the United Nations reaching over 500 alumni in the School of

Management.

TIME WARNER- FORTUNE MAGAZINE 2000 - 2002

Event Conference Manager

Established role of Event Conference Manager within the Fortune Conference Division.

Controlled conference P&L involving more than $10M, resulting in reduction in spending for meeting logistics by 15 percent in

first 6 months.

Developed innovative and winning itineraries, orchestrated logistics, and managed 8 annual domestic and intern ational events

involving as many as 600 Chief Executive Officers of financial institutions.

Event Producer Highlights:

Drove event operations for conference in Aspen, Colorado, featuring U.S. President Bill Clinton and U.S. Secretary of State

Madeleine Albright, drawing 165 high-profile attendees.

Lead planner for the FORTUNE’s Women Summit, featuring Oprah Winfrey and Martha Stewart, drawing 190 high -profile

attendees.

Oversaw planning and execution of opening banquet of Paris Global Forum at Palace of Versailles involving 700

executives.

Planned and optimized meetings and events at 2-day E-Business Conference in New York involving 300 executives to include

reception featuring musician Ray Charles.

EARLY PROFESSIONAL EXPERIENCE

Senior Meeting Planner, Institute for International Research 1998 - 2000

Implemented and drove multi-dimensional marketing programs. Planned 50 major financial and marketing conferences to include Public

Funds Board Forum, GAIM USA Fund of Funds, Youth Marketing Mega Event, AML Compliance, and Venture Capital and Private

Equity Tax Practices. Launched company’s first webinar event.

Director of Special Events, Cystic Fibrosis Foundation 1997 - 1998

Created and directed annual fundraising events for high-profile donors, including annual Board of Trustees Gala and Making Great Strides

Walk at Eisenhower Park. Oversaw solicitation of silent and live auction lots, sponsorships, and mile -marker sales.

Manager of Special Events, YAI/National Institute For People Disabilities 1995 - 1997

Created YAI Golf Classic and YAI Fashion Show a nd participated in management of Board of Trustees’ Gala Ball.

Event Coordinator, Katz Media Corporation 1993 - 1995

Supported Senior Vice President of Corporate Communications and assisted Event Manager on intern al and external industry events.

EDUCATION

B.A., Marketing & Public Relations 1993

Iona College, New Rochelle, NY

Certificate, Event Marketing 1996

New York University, School of Continuing Education, New York, NY

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