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Social Media, Public Relations, Online Media, Event Planning

Location:
New York, NY
Posted:
July 14, 2014

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Resume:

Erika Hardison

** ****** *** ***.*

Inwood, NY **096

acey00@r.postjobfree.com

646-***-****

Education

Long Island University – Brooklyn, NY - Bachelor of Arts in Journalism May 2014

Professional Experience

Travel Channel, New York, New York Sept.2013 – Dec. 2013

Public Relations Intern

• Organized and filed press clippings daily

• Researched niche markets that related to the station’s talent for PR opportunities

• Executed media training sessions with mock media questions to strengthen talent’s talking points

• Created new online and independent media lists for fresh PR opportunities

• Created pitches and expanded opportunities to draw interest to non priority shows

• Assisted in day-to-day administrative activities with PR coordinator which included but not limited to; tracking and

updating invoices, updating VP’s calendar and appointments and tracking inventory of premiums and swag

• Assisted in media tours for network’s premiere shows

• Managed non priority shows

Second Skin LLC, Brooklyn, New York Dec. 2012 – Aug. 2013

Fashion Production Assistant

• Corresponded with overseas factories to follow-up production protocols

• Data Entry

• Maintained swatch book for references

• Organized ship documents and labels

• Managed online database for company’s buyer, Target

• Acted as a liaison between fashion production manager, technical team and overseas warehouses

Stagnito Media, Jersey City, New Jersey June 2012 – Nov. 2012

Online and Social Media Intern

• Managed several of the media group’s leading B2B food industry social media platforms

• Created weekly Excel reports to track social media growth

• Created and maintained new platforms (Pinterest) for each of the B2B magazines’ account.

• Covered industry related events while recapping events live on social media platforms

• Created monthly social media strategies and implemented cross-platform integration

• Drafted newsletters for retailers, grocers, c-store owners and brands to increase social engagement

• Analyzed social media growth with Google Analytics and Google Alerts

• Wrote daily assignments AP style

Maxim Hygiene, Roslyn Heights, New York June 2011- Dec 2011

Public Relations and Social Media Intern

• Managed and updated social media platforms such as Twitter, Wordpress and Facebook

• Researched the market for affiliates to monetize the company’s products and created a larger media visibility while

researching media outlets that has similar demographics

• Created monthly press Excel reports to keep track of press clippings

• Optimized Google Alerts to stay on track with mentions about the company

Freelance Publicist, New York, NY Jan. 2010 –Dec 2012

• Wrote press releases and pitched clients to various media outlets

• Created media platforms such Tumblr while integrating social media sites like Facebook and Twitter

• Sought and obtained appropriate sponsorships

• Planned special events for various clients including red carpet events and birthday parties

• Ghost wrote client's blogs to connect with their fans/publics and maintain media attention

• Provided image consultation services for professional athletes

• Executed media training and media etiquette skills

• Landed and secured media with bloggers, online, local, regional and national media outlets.

Computer: Microsoft Office, (Word, Excel, PowerPoint) Mac and PC programming, Cision Point, Lexis Nexis,

Snipping Tool, CMS management, Photoshop, InDesign, email management, basic HTML

Language: Basic knowledge of French

References and clips available upon request



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