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Marketing Communications and Event Planning

Location:
Atlanta, GA
Posted:
June 28, 2014

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Resume:

Rebekah Farmer

*** ******** ***** *********, ** *0238

404-***-****

Professional Profile

Skilled marketing professional with experience in helping companies gain customers and retain

new clients. Opened doors to new markets by exceeding company goals, implementing

marketing strategies, and planning successful events to increase brand recognition and company

revenue. Savvy at building long standing relationships and motivates others for overall team

success.

Professional Experience

Briggs Market Masters Inc. Sept 2012 –

Present

Merchandiser, Merchandising Manager Assistant

• Increased quarterly sales by 5% -10% for 5 different hair care brands

• Account manager for 120+ beauty supply and retail chain stores

• Visual merchandiser increasing visibility and sales by improving product placement and

advertisements

• Coordinated and market for all major hair care events and trade shows

• Maintain excellent customer service, uncover customer needs, and cross-sell new

products

Marketing Professional Aug 2012 – Present

Various Clients

• Developed web content to increase weekly metrics and SEO

• Increased brand visibility by creating and executing social media campaigns and

business-to-business advertising

• Significantly boosted brand awareness by managing client’s schedules and booking

events

Sally Beauty Supply May 2008 – Sept 2012

Sales Clerk

• Surpassed weekly sales goals for membership cards and often won first place in store

contests

• Implemented a new process to prepare inventory and order merchandise more efficiently

Rainbow House Inc. Oct 2011 – April 2012

Event Planning Intern

• Managed advertising through press releases, flyers, and group emails for the Festival of

Trees and Lights and Safe Place Week

• Recruited and secured free entertainers and vendors to assure large gift donations

• Successfully executed a week of events to inform teens of alternatives to running away

from home, including a luncheon with key public figures

Education

Clayton State University Morrow, GA

B. A. Communications & Media Studies May 2012

Gordon College Barnesville, GA

General Studies 2007 - 2009



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