RICHARD AUSEL

*** ********* ***** *****: 330-***-****

Uniontown, OH 44685 Email: acerq9@r.postjobfree.com

E X P E RT I S E I N R E S U LT S D R I V E N R E L AT I O N S H I P S E L L I N G

L E A D E R S H I P P E R F O R M A N C E S T R AT E G Y

A top-performing Regional Sales Manager seeks to bring expertise to a well-established company in order to build and

maintain long lasting and successful business relationships.

AREAS OF EXPERTISE

Extensive sales experience with a Successful in managing a multi- Dependable, reliable, multi-tasked

proven record of success state region, developing others and adaptable

and achieving common goals

Professional, team player, Perfect driving record and willing

dedicated, extremely organized Takes initiative, with a pro-active to travel

and efficient approach

PROFESSIONAL EXPERIENCE

TRENDS INTERNATIONAL, INDIANAPOLIS, IN/MISSISSAUGA, ONTARIO, Jan. 2004 – Present

REGIONAL SALES/SERVICE MANAGER – GREAT LAKES REGION

Generate and manage $2.5+ million dollars in sales annually in big box, mass market and

independent retail sales channels

5% - 10% growth in sales annually since 2006

Implement and manage an annual budget of $200,000+

5% - 10% under annual operating budget for the last eight fiscal year’s end

Manage nine company sales representatives, 40+ independent contractor merchandisers in

Michigan, Ohio, Kentucky, West Virginia, Pennsylvania, New York and the Province of Ontario,

Canada

Responsible for hiring sales/service personnel throughout the Great Lakes region

Compile weekly sales and service reports to ensure sales and service goals are achieved

Resolve all customer service issues within the region

Plan and conduct regional sales meetings with sales representatives

Ongoing follow-up and sales/service training with sales representatives

TRENDS INTERNATIONAL, INDIANAPOLIS, IN/MISSISSAUGA, ONTARIO, Sept. 2001 – Dec. 2003

TERRITORY MANAGER/SALES REPRESENTATIVE

Leader in year-end sales in 2003 - US/Canada Eastern region

Leader in year-end percentage of sales quota attained - US/Canada company wide

Secure new accounts by averaging 4 - 6 outside cold calls daily, focusing on big box, mass

market and independent retail account sales

Manage and service 140+ existing accounts averaging over $10,500 in weekly sales in Central,

Northern and Western Ohio

Presentations – Design and present new products and concepts

Merchandise displays and fixtures in existing mass market and independent retail accounts

RICHARD AUSEL – PAGE 2

PROFESSIONAL EXPERIENCE – C ONTINUED

COCA COLA ENTERPRISES, AKRON, OHIO, Aug. 2000 – Sept.2001

BUSINESS DEVELOPMENT/COLD DRINK ACCOUNT MANAGER

Secure new accounts by averaging 8 – 10 outside cold calls daily

Manage 125+ existing accounts weekly, representing over $15,000 in weekly sales

Consistently surpass quarterly gross profit goals

Exceed 10% sales volume increases on a monthly basis

Meet and exceed quarterly placement quota of vending machines, coolers and fountain equipment

Draft and negotiate sales contracts and presentations for hospitals, schools, amusement and

recreation outlets, and restaurants in a six county territory

BOX DIXON ASSOCIATES, COLUMBUS, OHIO, Aug. 1990 – July 2000

MANUFACTURER’S REPRESENTATIVE

Contracted as an independent, commissioned sales representative

5 – 7 wholesale product lines in the giftware/consumer goods industry

Sales/Service 300+ accounts in Ohio and Pennsylvania

Responsible for doubling annual sales volume to an excess of $450,000 over a three-year period

Procured an average of 3 - 5 new accounts weekly

Maintained a goal of 12% – 15% increase in sales monthly

Achieved a 17% annual sales increase – H.T. Ardinger & Son

Expanded account base to achieve a 15% annual sales increase – H.T. Ardinger & Son

Received the Chairman’s Award for Excellence – Carolina Designs, Ltd.

Recognized for Highest Percentage Sales Increase four years in a row, including a

43% increase in – Carolina Designs, Ltd.

Served on the Committee of Distinction – 2 years – Carolina Designs, Ltd.

EDUCATION & TRAINING

CAPELLA UNIVERSITY, B.S. IN BUSINESS ADMINISTRATION

SOPHIA PATHWAYS FOR COLLEGE CREDIT, COLLEGE CREDITS IN HUMANITIES, NATURAL SCIENCE, SOCIAL SCIENCE AND MATHEMATICS

LICENSE TO SELL SEMINAR, Trends International

IMMEDIATE AND FUTURE PRODUCT CONSUMPTION, Coca Cola Enterprises

CERTIFICATE, SCHOOL CHANNEL TRAINING, Coca Cola Enterprises

CERTIFICATE, MANAGEMENT TRAINING, Emro Marketing Company

ATTENDED THE UNIVERSITY OF AKRON, Akron, Ohio

Criminal Justice Major

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