Danielle Safko

***** ***** *** *

Seminole, Florida 33772

330-***-****

acebu5@r.postjobfree.com

SALES & OPERATIONS LEADER

Resourceful, motivational professional with over 18 years Sales, Management and Operations

experience within a broad range of industries and products. Held P&L responsibilities. Expertise in

initiating projects and programs that boost efficiency and productivity while identifying new avenues of

business for the company. A Hands-on Manager with proven skills in Marketing, Operations, Planning,

Coordination, Analyzing, Strategizing, Forecasting, Negotiating, Budgeting, Training, Influencing, and

Presentations that promote a team-based work atmosphere, superior customer service, and a positive

effect on the corporate bottom line.

SELECTED RESPONSIBILITIES AND ACCOMPLISHMENTS

• CONSISTENTLY IN THE TOP 5% OF COMPANYWIDE SALES INITIATIVES.

• PROMOTED SALES GROWTH OF A MULTI-SITE/STATE REGION WITH SALES IN EXCESS OF $40 MILLION ANNUALLY, BY

SETTING GOALS AND OBJECTIVES WHILE MEASURING PROGRESS AND HOLDING TEAMS ACCOUNTABLE TO EXCEED RESULTS.

• COLLABORATED WITH REGIONAL DIRECTORS OF OPERATIONS, OTHER DIRECTORS OF BUSINESS DEVELOPMENT, KEY

CORPORATE DEPARTMENTS, AND CENTER MANAGERS ON GOALS, STANDARDS AND SALES TECHNIQUES.

• ANALYZED SALES DATA AND PROVIDED INFORMATION TO UPPER MANAGEMENT.

EXAMINE RESULTS AND ADJUST

PROGRAMS TO EXCEED CUSTOMER EXPECTATIONS AND INCREASE SALES WITHIN REGION.

KEY METRICS INCREASED BY

17%. NET CLOSE RATE INCREASED BY 11%, AVERAGE SALE PER CONSULTATION INCREASED BY 7%, AVERAGE

SALE PER BUY INCREASED BY 7%, SHOW TO SURGERY INCREASED BY 33%, AND DECREASED CANCELLATIONS BY

27%.

• DESIGNED CONSULTANTS, FOCUSING ON CORPORATE,

AND MAINTAINED PERSONALIZED GROWTH PROGRAMS FOR

CONSULTANT JOB KNOWLEDGE AND SKILLSET

REGIONAL AND INDIVIDUAL GOALS THROUGH OBSERVATION AND ASSESSING

TO DEVELOP FIRST-HAND KNOWLEDGE TO IMPROVE SALES DYNAMICS WITH KEY CUSTOMERS.

• REVIEWED HISTORICAL FINANCIAL DATA, CURRENT AND FUTURE NEEDS TO CREATE WORKABLE BUDGETS FOR EACH OF THE

FACILITY DEPARTMENTS. DEPARTMENTS UTILIZING THESE BUDGETS GREW, BECAME MORE EFFICIENT WHILE INCREASING

CORPORATE PROFITABILITY.

• MANAGED MULTI-MILLION DOLLAR

ALL ASPECTS OF A COMPANY FACILITY INCLUDING DEVELOPMENT OF BUSINESS AND

MARKETING PLANS, SALES FORECASTS, RECRUITMENT, HIRING AND TRAINING OF STAFF, BUDGETING, P&L, SCHEDULING

WORK AND ACTIVITIES, ESTABLISHING POLICIES AND PROCEDURES, PROCUREMENT OF SUPPLIES, PERFORMANCE

EVALUATION, CLIENT SERVICES AND MOTIVATION OF EMPLOYEES.

• INCREASED COMPANY EXPOSURE WHILE HELPING THE COMMUNITY BY INITIATING CONTINUING EDUCATION COURSES FOR

SOCIAL WORKERS AT THE COMPANY NURSING HOME FACILITY.

• BOOSTED 12% CUSTOMER MARKETING AGREEMENTS

SALES REVENUE BY THROUGH NEGOTIATING WITH BUSINESS

OWNERS AND GENERAL MANAGERS TO INCREASE PRODUCT SPACING AND MERCHANDIZING OPPORTUNITIES. CREATED

WIN-WIN AGREEMENTS MAXIMIZING THE PROFITS FOR THE BUSINESS WHILE INCREASING SALES OF OUR PRODUCT.

Danielle Schwartz… Page 2

• ENHANCED MORALE THROUGH PROMOTION OF A TEAM-BASED WORK ATMOSPHERE. PROVIDED ASSIGNMENTS OF

INCREASED RESPONSIBILITY, CROSS-TRAINING OPPORTUNITIES AND PERFORMANCE INCENTIVES TO ENCOURAGE A SENSE

OF OWNERSHIP IN THE OVERALL OPERATION.

• RESEARCHED BEST PRACTICES AND LATEST TECHNOLOGIES TO DEVELOP THE ANNUAL MARKETING BUDGET. SUCCEEDED

IN INCREASING COMPANY REVENUE BY 20% THROUGH INTELLIGENT USE OF PROMOTIONAL PRODUCTS, MARKETING

BROCHURES AND MATERIALS AS WELL AS PRINT AND ONLINE ADVERTISING CAMPAIGNS.

• INCREASED PRODUCTIVITY AND SALES THROUGH DEVELOPMENT OF A COMPREHENSIVE 10-STEP TRAINING PROGRAM FOR

NEW HIRES. CREATED CURRICULA, HANDOUTS AND DELIVERED LECTURE, SMALL GROUP AND ONE-ON-ONE INSTRUCTION

BRINGING AND MAINTAINING THIS BUSINESS UNIT IN THE TOP 5%FOR THE AREA.

• Enhanced client services and new business referrals by partnering with the Director of Nursing

to ensure each resident received better than average care within budgeted parameters. A

proactive work environment and accompanying reward system boosted the facility reputation

and diminished turnover substantially.

• Member of Tri-County Network, Salem Connection, BNI and Network after Work - Tampa;

headed fundraising events to raise money for troops overseas, Eastern Regional Kidney

Foundation, United Way and local charities.

EXPERIENCE

AmeriLife & Health Services 2013 – Present

Independent Representative

LIFESTYLE LIFT 2012 - 2013

BUSINESS DEVELOPMENT & SALES DIRECTOR

COCA-COLA REFRESHMENTS 2007 – 2012

Account Manager II

COMMUNITY HOME MEDICAL & CHCC COMPANIES 1997 – 2007

Director of Sales & Operations

Assistant Administrator- Whispering Pines Assisted Living Facility

CLINIQUE / DILLARD’S / TALBOT’S 1993 – 1997

Account Manager / Area Sales Manager / Store Manager

EDUCATION/PROFESSIONAL TRAINING

Life, Health & Variable Annuity 2014

MBA, Walden University 2012

BA, Business Management, Malone University 2006

Additional coursework in Time Management, Conflict Resolution, Team Building, Sales, Safety, Hazmat,

Motivation, TQM, Sexual Harassment, Diversity, Labor Relations, Negotiation, International Cultures, Budgeting,

P&L, Leadership, and Presentation.

ABLE TO TRAVEL AND/OR RELOCATE

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