Cynthia Andrews *** Birch Hill Drive Medina, Ohio 44256 330-***-****

Objective

My objective is to effectively utilize my expertise and solid background experience in sales,

marketing and customer service to effectively penetrate, develop and grow your customer base

while increasing your profit margin and bottom line.

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Goal-oriented Team building expert

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Excellent verbal and written skills Exceptional time management

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Self-starter Relationship building

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MS Office proficiency Analytical problem solver

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Creative Highly organized

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Detail-oriented Multi-tasker

Sales Representative

12/2012 -Present CFSG Life, Inc., Canton, OH

Direct Sales for the insurance/final arrangement industry. Generate new business by cold calling,

prospecting through research, conducting market analysis, networking and referrals. Drive the entire

sales process; targeting top prospects, identifying needs and solutions, negotiating and closing. Work to

identify clients’ needs and offering solutions and services. Created strategies to develop and expand

existing customer sales, which resulted in a 15% increase in monthly sales. Developed direct market

media and scheduled and attended all community/tradeshow events.

Marketing /Executive Marketing Assistant to VP

7/2008 - 12/2010 Medicus Golf Corporation, Brunswick, OH

Coordinate, oversee and execute marketing campaigns, timelines and activities. Assemble information

for company press releases, marketing bulletins, sample promotions and product surveys through social

media, SEO, SEM, email-marketing, and direct marketing campaigns. Conduct market research to

evaluate ongoing campaigns and identify new opportunities. Communicated with all dealers and reps for

all products/promotional related information. Assist in scheduling and setting up meetings and preparing

presentations, seminars and tradeshows. Scheduled and arranged all corporate travel.

Sales Consultant

6/2007-3/2008 Travelwise, LLC, Valley View, OH

Direct Sales Representative in the travel industry. One-on-one and large group sales presentations.

Identify and qualify clients’ needs through specific questioning strategy appropriate program while

providing excellent customer service. 67% closing rate. Top producer in 93% of production period since

hire. Consistently the highest dollar volume and closing ratio in the Cleveland office.

Business Owner

12/2000 - 6/2005 North Coast Wholesale Supply, LLC, Medina, OH

Developed a retail/wholesale bath and body supply business with two e-commerce websites. Designed all

website copy, links and landing pages. H&BA market research, industry market trends and analysis.

Created a retail/wholesale and private label product lines, brand development and determine product line

profit margins. B2B and B2C marketing and sales. Mixed media advertising/marketing campaigns, direct

response copywriting and marketing including newsletters, banners, technical writing and documentation,

press releases, mailing lists, and tradeshow presentations. Comprehensive Spa sales and supplier

contracts. Purchasing and inventory management, and product line budgets, standard cost accounting,

AP/AR, l online cc processing and reports, shipping /receiving, importing from Israel/exporting to Europe

and China.. Sold my successful business in 2005.

Customer Service-National Accounts/Information Analyst

4/1997 - 12/1999 Sherwin Williams-Consumer brands, Cleveland, Ohio

Began in Customer Service with the Consumer Brands - Minwax division. Worked in coordination via

CRM, with the National Accounts Management Team for ‘Lowes’ providing all facets of customer

service, sales, data entry, order entry, scheduling, logistics, quarterly projection reports, POS materials,

plan-o-grams, advertising and promotions and promo rollouts, inventory buy-points and volume,

reviewing quarterly sales reports while increasing market share, territory and sales volume. Training

programs on systems and new software applications.

Education

Miami University, Oxford, Ohio

Bachelor's Degree - BS in Business Marketing

Minor - Sociology

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