Charlotte Hensby

**** ****** ****** ***** #*

Burlington, Ontario,

L7M 4V8,

(c) 905-***-****

ace895@r.postjobfree.com

Eagle Eye Events

August 5th, 2014

Dear: Recruitment Manager,

I am writing to apply for the position of an Entry Level Management Trainee, with the ability to bring

industry knowledge and experience in marketing, promotions, customer service in sales, and

management skills.

I am presently working at Hudson’s Bay as the Visual Merchandiser and In-Store Marketer

completing/creating visual impact with 160 mannequins, floor displays and merchandise presentation

using strict visual criteria in the menswear clothing department. I also have a reputable past in

merchandising women’s wear, children’s wear, shoes and accessories as well as Managing. My

experience comes from many avenues of design, merchandising and marketing whilst working in fast

pace retail environments. I believe with my previous schooling experience in design and marketing

courses, as well as my strong managing and visual merchandising skills I would be an asset to a

company who strives for new innovative ideas and strong communication skills when working with a

team; with ability to create working relationships to enhance project completion. I am a strong leader

and will always be on top of completing task work, meeting company quotas and striving my team to

execute a level of great customer service expertise with my background in management and knowledge

in the marketing industry. I also have great organization, time management and multitasking attributes

that help me to always complete tasks on time and promptly. I am fully motivated towards furthering

my knowledge, by expanding upon my already established talents, education, and passion for the

industry of marketing, design and merchandising.

Thank you for your time and consideration, I look forward to setting up a time to meet with you.

Sincerely,

Charlotte Hensby

Charlotte Hensby

1276 Silvan Forest Drive #5

Burlington, Ontario, L7M 4V8,

(c) 905-***-****

ace895@r.postjobfree.com

Objective

Seeking a Marketing position that will utilize my strong marketing and sales techniques, working with seasonal trend

forecasting creating new, quality ideas. In time gaining experience from a reputable company gaining industry

experience.

Education

Interior Design Institute – On-line Course Feb 2013- Feb

2014

Interior Design Diploma 2014

Graduated with a 93% overall academic achievement

Developing skills in many aspects of design and decorating as well as floor plan set-ups (drawn and

attempted) to enhance my already strong merchandising skills from Fashion Merchandising to open doors to

interior

Studied qualifications include: Showroom display set-ups, various styles of design, scale and perception of

display, colours/fabrics and textiles, as well as business and art combined for the satisfaction of clients

Fanshawe College - London, On Sept 2009- April

2011

Fashion Merchandising Diploma 2011

Graduated on Dean’s Honor Role with a 4.0 GPA

Developed skills in textile construction and fabrication methods relating to product knowledge and

merchandising

Ability to provide a high level of knowledge to others regarding current fashion trend forecasting, colours and

silhouettes, and expanding visual knowledge throughout any environment coordinating merchandise, styles,

trends and accessories to create fresh and exciting new visual concepts

Developed strong computer skills in Microsoft Word, Excel, and PowerPoint as well as Adobe Photoshop and

Illustrator.

White Oaks Secondary School - Oakville, On Sept 2004- June

2008

High School Diploma 2008

Graduated with honors

Awards/Achievements

Deans Honor Role (Fanshawe College) with a cumulative 4.0 GPA

Received honors certificate for highest marks in the business section for the fashion program out of 150

students

Work Experience

Hudson’s Bay Dec 2013 -

Present

Yorkdale, Ontario

Visual Presentation (VP)/In-Store Marketer (ISM)

Responsible for creating visual impact with 160 mannequins, floor displays and merchandise presentation to

enhance the Company’s image as a fashion store and entice the customer to buy through the execution of

HBC’s visual presentation / marketing directions and guideline s

Execute National and Regional ISM (In store marketing) programs in a timely manner including but not

limited to event set-up, shop set-up, seasonal set-up, promotional signing and brand signing

Completed trend runway displays (VP), using marketing direction from H.O. Responsible for the selection of

20 complete and accessorized outfits, execution, styling, and marketing to show current trends and styles of

the upcoming season once or twice a month

Responsible for the merchandising (ISM) and replenishment of high end fashion brands including, Strellson,

Ted Baker, J.Lindeberg, Diesel, Armani Exchange, Scotch and Soda, and G-Star Raw.

Bench Mar 2013 – Dec

2013

Etobicoke, Ontario

Store Manager

Responsible for consistently leading and developing my team; including succession plans for daily, weekly

and monthly sales goals, wage cost awareness, payroll, scheduling for all staff, health and safety and loss

prevention awareness, stock receiving and confirmation, store to store transfers/recalls/audits, yearly

inventory counts, as well as complete company standards of visual merchandising

Create succession plans for each individual employee, working with their strengths and weaknesses to

enhance their knowledge of the brand and to succeed in their overall performance

Have the ability to use extensive report data to analyze profitability of current merchandise in store and will

adapt visual displays according to such reports to create a higher volume in sales based on proper

merchandising; utilize planograms to adapt in-store and window displays selling and merchandising reports

and present the store in a compelling manner for our customers

Report directly to District Manager and Regional Manager and create succession plans to enhance

profitability and success of the store

Zara Aug 2012 – Mar

2013

Burlington, Ontario & Yorkdale, Ontario

Assistant Department Manager/Visual Merchandiser

Responsible for leading and developing my team to complete daily task work including stock, filling

backroom merchandise, completing hourly replenishments, and providing exceptional customer service to

make daily and monthly quotas

Responsible for the opening and closing of the store and cash, as well as create schedules and complete

payroll

Organize the completion of truck shifts including responsibilities of receiving merchandise, un-packaging,

replenishments, and using plan set ups for placing new product on the shop floor

High responsibility of completing orders of replenishments and new product on time using CASIO’s and TGT

computer functions, as well as dealing directly with head office and the product team and constant

communication with the regional manager

Mexx June 2011- Aug

2012

Oakville, Ontario

Assistant Manager/Visual Merchandiser

Responsible to lead, organize and set-up all employees with task work, confidence in selling with customers

and enhance their product knowledge with day to day reports

Ensure personal and store sales goals are achieved by analyzing and reacting to information provided in

company reports

Completed daily tasks such as opening/closing the store, setting up and keeping record of daily results,

receiving stock shipments, creating store schedules, and setting up merchandising displays, while providing

extensive customer service skills during selling hours

Able to create window and in-store merchandising displays following specific visual criteria, combining

previous skills and creativity to enhance such displays in unique ways to suit our floor set-ups

Volunteer Work/Accomplishments

Fanshawe College Fashion Merchandising Blog Jan 2011-

Apr 2011

Started the fashion merchandising blog with two other students and an Instructor

Blogged often about current trends, styles and influences of the season

True Colours Fashion Show Nov

2010

Event Planning/Marketing Committee – Responsible for promoting and producing the show

References and Portfolio Available Upon Request (Valid Driver’s License and Dependable Vehicle)

Contact this candidate