CYNTHIA ROCHA

**** ***** ****** *****, *********, Texas 76017 Cell: 817-***-**** ace5ro@r.postjobfree.com

Professional Summary

In pursuit of a new career with a leading company where I will contribute professionalism, strong sales and

leadership experience. Sales professional with extensive experience in account and customer relationship

management. Talented Account Manager effective at building loyalty and long-term relationships with

customers while exceeding sales targets.

Qualifications

• Fifteen+ years professional with technical expertise,

managerial experience and business leadership

• Coordinate and present training to field partners

• Organizational planning and time management

• Sales forecasting

• Business development

• Trade show professional

• Resource planning

• Strategic marketing

• Territory sales management

• B2B sales experience

• Consultative selling and formal presentation skilled

• Fluent in Spanish, second language

• Project and lean management

• In-depth knowledge of Salesforce and CRM system

sales tools

Career History

Key Account Manager, 0 1/2007 to 1 2/2013

Pentair, Inc. – Anoka, Minnesota

• Acquired significant million dollar sales revenue selling technical equipment solutions through direct sales and utilizing

multiple channel partners each twelve months

• Monitored market activity and quoted pricing to maintain healthy profit margins

• Met with an average of 10 to 12 clients per week performing product demonstrations to brand in markets consisting of

consultants, architects, engineers, IT key decision -makers in the Commercial, Enterprise, Carriers and OEM markets.

• 50% Hunting responsibilities (lead generation) and 50% Farming (account maintenance)

• Conceived and supported new product designs to increase revenue each year

• Served in cross -functional teams in a manufacturing environment supporting project management and best company

practices

• Coordinated and presented product training and presentations to field sales, service technicians and customer audiences

ranging from 3 to 50

• Participant at annual tradeshows

• Traveled 60% in respective region

• Operated in a virtual office environment in the Dallas Fort Worth area

Senior Account Manager, 1 0/2000 to 0 1/2007

TELECT – Liberty Lake Dallas, Washington Texas

• Account management and direct sales role providing technical equipment solutions in an Enterprise and OEM direct

account base

• Acquired significant million dollar sales revenue in each twelve month period

• Introduced new product releases at annual tradeshows

• 60% travel responsibilities to perform account management on existing client base and generate new revenue opportunities

• Developed new product solutions needed by the marketplace and coordinated the implementation of these new solutions

internally with engineering resources to result in upside revenue

• Oversaw sales forecasting, goal setting and performance reporting for all accounts

• Utilized Salesforce.com as sales system resource

• Operated in a virtual office environment in the Dallas Fort Worth area

Sales Manager, 1 0/1998 to 1 0/2000

TIC Enterprises – Roswell, Georgia

• Effectively managed a team of 8 to 10 outside sales professionals in a B2B environment marketing Lucent

Technologies technical product solutions

• In this manufacturer representative role, my management responsibilities and team achievements met or exceeded

Lucent's annual sales initiatives and objectives

• Effectively coordinated, trained and introduced new product releases to field sales representatives and service

technicians

• Responsible for hiring, training and supporting all new sales representatives

• Increased sales volume year -over -year by adding a minimum of 30 new accounts in the Fort Worth, Texas territory

• Monitored all sales quotes and market activity to maintain healthy profit margins

• Negotiated prices, terms of sale and service agreements

• Reported to work in a Lucent Technologies location in Fort Worth, Texas

Team Leader, Account Manager, 0 9/1991 to 0 5/1998

AT&T – Dallas, Texas

• In the AT&T Team Leader role, supervised a team of 20 sales representatives and account coordinators marketing

AT&T's consumer product solutions

• In the Team Leader supervisory role led departmental initiatives of contacting hundreds of new and existing customers

during quarterly promotions to discuss new products and service

• In Team Lead supervisory role, successfully completed annual employee appraisals based on annual o bjectives

• AT&T direct sales account manager role, marketed business T1's and other broadband solutions in a B2B market

calling on 10 to 15 clients per week

• In the B2B AT&T direct sales role, consistently exceeded monthly sales quotas by more than 5% by pursuing

leads and expanding the prospect list

• Successfully performed account management responsibilities managing an existing client base marketing AT&T’s

semi-conductor product portfolio

• Oversaw sales forecasting, goal setting and performance reporting for all accounts

Education

Bachelor of Business Administration Degree: Business Management, 2 010

Dallas Baptist University - Dallas, Texas

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