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Sales Data

Location:
Hackettstown, NJ
Posted:
May 01, 2014

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Resume:

Joseph R. Hudicka

Email: acdyek@r.postjobfree.com Mobile (908) 344-

0660

Summary of Qualifications

Winner, 2013 Optimum Optimist Award for my Support of Cablevision's

Commercial Sales Goals - First Time Award Given to someone outside the

company!

Chief architect leveraging Salesforce1 and Salesfore.com Sales Cloud while

reengineering Newsday's production org and its objects, processes,

workflows and data for its 200 member sales team, 2014

Chief architect of Commercial Sales Mobility Solution for Cablevision's

200 member sales team, on Salesforce.com Sales Cloud, 2013

Chief architect of Quota Crusher, a mobile sales effectiveness platform

that operates standalone or integrated with Salesforce.com Sales Cloud,

2008-2013

Winner, 2000 ODTUG Best Speak Award, The Complete Data Migration

Methodology

Chief architect of DataMIG(, Dulcian's proprietary Extraction,

Transformation & Loading (ETL) Tool

Co-author of Oracle8 Design Using UML Object Modeling, Oracle Press, 1999

Member of the Oracle Customer Advisory Council providing insight regarding

future enhancements to the Oracle Server technologies.

Work Experience

IA Team, Inc. Sr. Solutions Architect - IA Team, Inc.

Responsibilities include:

(Internal) Facilitating Innovation brainstorms for enterprise clients.

January 2001 Harmonizing individual objectives and formulating team

-Present goals.

Inspiring clients to leverage the very latest innovations of

Cloud and mobility computing to maximize results and reduce

costs.

Blending commercial packaged Saas solutions with custom

applications to create the very best user experience

everyone deserves.

Newsday Sr. Solutions Architect - IA Team, Inc.

November 2013 Responsibilities include:

- Present Aligning team from publisher through sales reps on common

sales effectiveness goals.

Designing a single standard electronic order reservation

that accommodates all products and their custom variations.

Automated reservation and sales support routing through

queues so reservations are processed as they're made.

Electronic signatures to capture advertiser commitment.

Streamlined applications by business function to eliminate

UI clutter and optimize each user's experience.

Implementing a territory optimization tool that is mobile

and operates offline, so reps can alter their daily selling

route as things change.

Designing ETL strategies between enterprise systems to

ensure everyone has full view of enterprise information on

demand.

Completed Projects

Cablevision Sr. Solutions Architect - IA Team, Inc.

April 2013 - Inspired a custom sales mobility solution that leverages the

2014 company's salesforce.com platform.

Launched custom, web independent app in 6 months

100% user adoption in 90 days

Inbound phone calls to Order Entry decreased by 90%

Increased each reps daily selling time by 25% or more

Additional 400 users now planned for rollout in second

department.

Optimized territory management by visually clustering

opportunities and accounts.

Streamlined activity tracking - average task down to a few

clicks.

Implemented offline architecture so that app works even when

Internet fails.

Incorporated digital marketing tools like brochures,

testimonial videos and a savings calculator.

Created an electronic order wizard with no-fee electronic

signature.

NMFS Sr. Solutions Architect - IA Team, Inc.

July 2005 - Architected national information architecture for the

2013 Fisheries Information System.

Created a code standards platform to map reference data from

dozens of organizations and data sources.

Created a web services platform with a hub & spoke approach

that could allow national headquarters to transparently

integrate regional data sources in real time.

Created data collection tools in support of environmental

stewardship, such as the National By-Catch Reporting

Application.

Designed ETL processes for sensitive data to be properly

summarized in a manner which cannot be reverse-engineered -

protecting the identifies of commercial fishing industry

participants.

World Access Sr. Solutions Architect - IA Team, Inc.

October 2004 Orchestrated the data migration into the PeopleSoft CRM

- 2005 platform leveraging Sas and Dataflux ETL capabilities.

Implemented the Dataflux Data Quality Tool Suite to

standardize account and contact data.

Architected a data stewardship plan for the organization to

maintain data quality levels.

Schering-Plou Sr. Solutions Architect - IA Team, Inc.

gh Analyzed research and pre-clinical business processes and

May 2001 - data management.

2004 Contributed to compliance planning in accordance with 21 CFR

on the access and preservation of electronic records.

Evaluated ETL products for purchasing decision, including

Informatica and Oracle Warehouse Builder.

eToys VP - Information Architecture - eToys

May 1999 - Architected an enterprise solution that promoted

2001 scalability.

Replaced shareware components with proven, secure data

management tools and best practices.

Created a custom queuing solution to route electronic orders

to the optimal fulfillment center.

Provided living dashboards for product managers to keep pace

with demand.

Created custom ETL solution to merge multiple data sources

into a new centralized enterprise system for a 24x7

e-commerce operation.

U.S. Naval Solutions Architect - Dulcian, Inc.

Academy Assisted in the strategic planning of USNA's year 2000 data

May 1996 - conversion of an existing legacy system to Oracle. DataMIG(

1999 was featured as the data-mapping repository and ETL tool on

this project.

Good's Store Solutions Architect - Dulcian, Inc.

August 1998 - Coordinated and implemented the entire Data Migration of a

1999 legacy system redesign project for a retail store operation

with multiple locations. DataMIG( was used to perform the

entire data migration, which was conducted in two locations.

US Coast Solutions Architect - Dulcian, Inc.

Guard - OAO Developed and wrote the comprehensive Data Migration

July 1997 - Strategy to migrate the entire contents of nine legacy

June 1998 systems containing Fleet Logistics, Financial and other

operational data into an Oracle environment.

Administrated all user information gathering sessions and

staffed the entire effort.

Managed the data migration leveraging DataMIG(.

PFI Solutions Architect - Dulcian, Inc.

January 1998 Managed the data migration from a legacy system to an Oracle

- July 1998 Applications implementation on Windows NT platform.

Designed reusable migration templates for future Oracle

Applications migration efforts in conjunction with the

DataMIG( ETL suite.

IEEE - The Solutions Architect - Dulcian, Inc.

Computer Managed the data migration from two legacy systems to a

Society newly designed RDBMS. The source data from these two systems

February held a great deal of redundant data, causing us to develop

1997- highly complex matching routines. In this project, 100% of

May 1997 the required data migration scripts were generated using

DataMIG(, Dulcian's proprietary ETL tool.

KHP Services, Solutions Architect - Dulcian, Inc.

Division of Managed a team of ten people in the design and

Pennsylvania implementation of a data warehouse to accommodate data

Blue Shield migration from a legacy reporting system, as well as accept

March, 1996 - feeds from the new production system, and external data

February, sources.

1997 Assisted in the analysis from which the third normal form

entity relationship model was created.

Used Designer/2000 to create and maintain the physical

implementation of the logical model.

Designed, implemented and tuned PL/SQL applications to

populate the data structures.

Automated the data loading process, including error handling

both from Oracle and the Operating System.

Assisted in the design and implementation of aggregates,

partitions and denormalizations to enhance reporting

performance.

Managed the ETL development team.

First USA Solutions Architect - MFG Systems

October 1995- Assisted in the discovery of the analytical needs of

February 1996 Business Analysts working for a large credit card

institution within the Authorizations and Risk Management

Group.

Architected the physical design for a 300 GB data warehouse

with approximately 25 dimensions, which resides in an ORACLE

V7.2 database, providing extensive logical and physical

models as well as SQL scripts using Erwin.

Designed the extract process data migration routines, which

has been written using C and Pro*C.

Designed the user interface by initially providing

prototypes using the IRI tool suite, Cognos' PowerPlay and

Stanford Technology Group's Metacube, before selecting

MicroStrategy's DSSArchitect and DSSAgent.

Dupont Solutions Architect - MFG Systems

Agricultural Using Designer/2000, reverse engineered six systems

Division consisting of approximately 250 tables from an ORACLE

August, 1995 version 6.0.36 database

- September Retrofitted tables to entities, defined relationships that

1995 were then generated into constraints, and generated several

models of their data, both logical as well as physical.

Generated version 7 DDL to promote integrity within the

database.

GE Nuclear Programmer Analyst - MFG Systems

Fuels Designed several interfaces between existing COBOL systems

March, 1995 - and developed Oracle applications for a cost accounting

August, 1995 system. This task required interfacing to and from existing

systems and new Oracle databases. Also developed the

applications to perform these tasks.

Kulicke & Programmer Analyst - MFG Systems

Soffa Designed a Configuration application to give the end user of

July, 1993 - the system maximum flexibility to design special orders for

February, customized equipment.

1995 Assisted in the design of as well as developed an Order

Booking Criteria application system.

MFG Systems Programmer Analyst - MFG Systems

June, 1993 - Involved in the analysis and design for analytical and

February, transactional systems for financial and process

1996 manufacturing based clients using Oracle's CASE methodology

and tool suite.

Developed progressively detailed entity relationship

diagrams (ERD's) during the course of the project's life

cycle. The collection of these diagrams represent a phased

approach from the discovery of entities, attributes of

entities and their relationships, through their transitions

from this highly conceptual level as they evolve into

physical database objects consisting of tables, columns,

constraints, etc.

Conducted Rapid Applications Design (RAD) using a

prototyping approach. This technique used the CASE

generators for forms and defined an interactive method for

designing the final applications that were being developed.

The functions defined in the repository were the generation

of default application designs.

Generated default database designs using the CASE toolkit.

This information was gathered from the entities and their

relationships that were stored in the CASE dictionary and

was analyzed to make intelligent suggestions for actual

table, constraint and index layouts. Performed

reconciliation analysis between given database accounts and

the CASE repository, and generated scripts to resolve any

discrepancies.

Technologies

Expertise with the following Expertise with the following

Software: Hardware:

Salesforce.com Sales Cloud Amazon Cloud Services

Visual Force iPad

Apex iPhone

HTML5 Various android devices

JavaScript Sun Sparc 25

iOS IBM 590 Series, IBM 530 Series

android IBM PC's

Dataflux DEC VAX

Evoke Compaq

Group 1 Digital

Rest & SOAP Web Services Pyramid

Informatica Dell

Oracle Warehouse Builder

Oracle RDBMS

Oracle Tools (SQL*Plus, PL/SQL,

Forms)

Oracle Designer, Erwin

MicroStrategy DSSArchitect,

DSSAgent, DSSServer

Cognos Impromptu, Transformer,

PowerPlay

Business Objects

Esperant

COBOL, PASCAL

TCP/IP, NFS, 10 Base T

HP-UX, SUN/OS, Solaris, Novell

Netware, Dynix, linux

Professional Memberships

. Linkedin 700+ connections

. Salesforce.com ISV Program

. Oracle Partner Program

. Sas Partner Program

. TDWI

. Chairperson of Delaware Valley Oracle User Group's (DEVOUG) Data

Warehouse Special Interest Group.

. IOUG-A

Presentation Experience

. TDWI '05 - The Complete Data Migration Methodology

. IOUG-A '99, '00, '01 - Advanced Queuing Architecture

. ODTUG '98 - Oracle's Object Database Designer and the new Object Layer

. OOW'98 - The Complete Data Migration Methodology

. ECO'97, IOUW'97, ODTUG 97 - "Data Migration Strategies for Data

Warehousing"

IOUW'96 - San Francisco - "Logical Design of a Data Warehouse and Selection

of Ad Hoc Query Tools"

Developed several presentations on topics such as OLAP tools and Oracle

CASE, and delivered them to the New York Oracle User Group, East Coast

Oracle (ECO) conference, DEVOUG, and the Oracle CASE Special Interest Group

(OCSIG) Conference.

Took part in a study of ad-hoc query and OLAP reporting tools, and

published a paper to report our findings.

Education

Rider University, Lawrenceville, NJ - M.B.A., 2000

Rider University, Lawrenceville, NJ - B.S./B.A. Computer Info



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