Leonardo Rivera

OBJECTIVE

To succeed in a challenging position and contribute to an

organization’s growth and profit achievements through the maximum

practice of previous experience and present qualifications.

EXPERIENCE

2007 – 2010 Southeast Atlantic Beverage - Miami, Florida

Business Development Manager / Lead Salesman

Responsible for the development, support, and management

of corporate contracts; customers include Foodbuy LLC,

Aramark, Sage Dining Services, Compass Group, among

other.

Essential in closing final stage of agreements and accords

resulting in the acquisition of new accounts or in the trade

increase of existing clients.

Increased clientele field by establishing accounts in the realm

of ship cruises, hospitals, schools, and corporate buildings.

Consistently generated cold equipment placements as well as

producing new placements; four-month sample: 58 units.

Support sales staff by introducing sales techniques resulting in

increased sales revenue and acquisition of new accounts.

Spearheaded specific market-analysis methods (sampling)

designed for the post-sale phases subsequently optimizing

sales volume.

2001 - 2007 Coco Rico International - Miami, Florida

Vice President of Sales and Marketing

Created and fully directed South Florida subsidiary of the

Puerto Rico-based (est. 1935) beverage corporation

Conducted area and demographic consumer survey; created

analyses reports

Created monthly and annual budget analyses as well as P&L

projections

Designed marketing plan and events in order to introduce

and promote products into the U.S. market

Performed monthly sales and market reviews thus optimizing

revenue potential while minimizing expenses

Established a statewide and nationwide distributorship

network with +100 distribution companies

Acquired a clientele list of +4,000

Achieved $2 million in annual revenue

Managed a corporate staff of 20; responsible for performance

of managers, assistant managers, and supervisors; assessed

and approved promotions, salaries, commission schedules,

etc.

Created complete accounting and business management

procedures

Responsible for Accounts Receivables and Accounts Payables

1997 - 2001 World Fuel Services (NYSE: INT) - Miami Springs, Florida

Accounts and Credit Assistant Manager – U.S. and Latin America

Assisted in the management of 3 international subsidiary

portfolios with a consolidated net 45 days receivables of $40

million; provision of aviation jet fuel

Assisted in the management of net 45 days receivable of $10

million for domestic portfolio

Managed formats and systems procedures for increasing

sales and collections effectiveness

Managed timely and efficient system of supplier-forwarding

of client consumption thus decreasing receivables unbilled

exposure by 70%

Maintained company pricing/quoting system and publicized

periodic market fluctuation to customer (airlines) list

Assisted in directing annual international sales conference

1995 - 1997 Caribbean Wholesale & Merchandising - Puerto Rico

President / Co-Owner

Founded and operated a perfumes and fragrances wholesale

distributorship throughout the Puerto Rican territory with

annual sales of $480,000.

Directed a staff of 75

Established sales strategies for team of sales associates

Conducted motivational conferences; organizer as well as

keynote speaker

1996 - 1997 Bayamon Emergency Response Center - Puerto Rico

Paramedic

Emergency Medical Technician

EDUCATION

2000 - 2001 Wayman Aviation School - Opa-Locka, Florida

Private Aviation Pilot License

2001 - 2002 Wayman Aviation School - Opa-Locka, Florida

Instrument Flight Reference (IFR) License, Commercial / Multiengine Pilot

License

1995 - 1996 Centro de Estudios Multidisciplinarios (CEM) - Puerto Rico

Licensed Paramedic

1994 - 1996 Universidad Interamericana - San Juan, Puerto Rico

Associates in Arts

International Business

SKILLS

Effective communications and public relations abilities, proficient in

Microsoft Office XP including Power Point, Excel and Word, Peachtree

accounting software; experienced in company management and staff

supervision with excellent customer service skills.

LANGUAGES

Fluent in English and Spanish

E-Mail: acdtby@r.postjobfree.com

5722 Northwest 101st Court - Doral, Florida 33178

305-***-****

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