BRUCE HERZOG

BHERZSPORTS @AOL.COM

917-***-****

****-*******

Vice President Operations

Stadium Brands Vending

Manage all Beer/Food/Beverage Operations for Walking Vendor Sub Contractor

at Sun Life Stadium for all Miami Dolphins, UM Hurricanes, World Cup Soccer

and Concert events.

Started as National Key Account Manager @ The University of Alabama’s Bryant Denny

Football Stadium, and Giants/Met Life Stadium, NJ Responsible for all Operations from

ground floor Staffing Food and Beverage Prep Managing Event Reconciling

Cash/Inventories with Stadium Executives.

Venues oversee:

The Prudential Center Arena, Newark NJ.

Nets Devils Hockey Concerts UFC WWE, etc.

NY Yankees Minor League Staten Island, NY

Las Vegas motor Speedway

Homestead Miami Speedway

Monster Truck

Columbus Civic Center

Sioux Falls South Dakota Minor League Baseball

South Carolina Game Cocks Williams Brice stadium

Georgia Tech

Auburn University Jordan Hare Stadium

Texas Ranger’s Baseball

University Of Texas

University of Tennessee

Home Depot Center Carson Ca.

300 Employees report.

Negotiate Vendor/Concession Sub Contract and cash Settlements with Stadium

GM/Management.

2006-2009

ProActive Apparel/Roberto Duran Boxing Co.

Founded Licensed Sportswear/Sponsorship Co. with Professional Athlete contacts

Relocated part time to Puerto Rico Site

Negotiated all contract/commissions and operations with Venue and local Businesses

Designed Uniforms with domestic and overseas manufacturer’s

Merchandise viewed during events at Madison Square Garden, HBO and Showtime

Networks

2002-2007

Independent Sales Representative

During this time frame, I carried a variety of Urban and Sports related apparel lines to include: E5

Lisc. Collegiate Apparel, Fubu, Le Tigre, and Orange County Choppers. These lines were sold in

JC Penney as well as well known urban and specialty chains.

1998 – 2002 National Sales Manager

FUBU The Collection

Built & maintained annual volume of over $40 million

Relationships with mass department store chains, specialty and sporting goods chains

Wholesale purchasing Product development design costing

Direct Report 7 Sales Reps

1995 –1998 Joe College

College Licensed Apparel

Started as liaison between U.S. and Overseas Market

Built label from ground floor through sourcing sales

Licensing set up with individual colleges and C.L.C. contacts

1991 – 1995 Salant Corp/Perry Ellis/Disney

Licensing

National sales to major department groups and mass markets

Marketed Disney and Joe Boxer license to retail market for children’s division

Sales planning with retail buyers and upper management

1983-1991 Ocean Pacific Sportswear

Sales Representative

Started as Trainee

Extensive travel Midwest territory – Opened business with department stores and specialty

retailers

Presented award for opening largest number of individuals accounts for O.P. Brand

Started with zero volume and built base in excess of 5 million as commissioned Rep

EDUCATION

Bachelor of Business Administration – 1983

Penn State University

Penn State Varsity Wrestling team

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