Laura Herschell

*** **** **** ****

La Vergne, TN 37086

615-***-****

acd2ud@r.postjobfree.com

SUMMARY OF QUALIFICATIONS:

Highly adaptable, solutions-oriented business professional with over 15 years of supervisory and retail store

management experience. Proven ability to achieve organizational objectives as well as create an environment

that encourages positive customer experience and promotes realization of organizational goals.

KEY SKILLS:

Retail Store Operations Budget, Cost, & Cash Controls Merchandising & Plan-o-grams

P &L Management Shrink Reduction & Loss Controls Procurement

Inventory Management New Product Introduction Employment Management

Vendor Relationship Management Strategic Planning Development & Training

PROFESSIONAL EXPERIENCE:

Sally’s Beauty Supply

Store Manager

October 2013 - Present

Manage and maintain daily operations, such as cash control, inventory, merchandising, goal setting, scheduling,

and payroll:

Provide product information, product selection assistance and memorable and personable customer

service

Maintain merchandising standards, stocking and facing products and processing shipments

Maintain store staff by recruiting, selecting, orienting, and training employees

Achieve financial objectives by scheduling expenditures; analyzing variances; initiating corrective

actions

Market merchandise by studying advertising, sales promotion, and display plans; analyzing operating

and financial statements for profitability ratios.

Secure merchandise by implementing security systems and managing store inventory

Maintains operations by initiating, coordinating, and enforcing program, operational, and personnel

policies and procedures.

Good As New, Inc.

Property Preservation Supervisor

January 2013 – October 2014

Responsible for supervising the daily work activities of the property preservation cleaning personnel

Establish and maintain production schedules

Procure materials, equipment, and supplies

Ensure all operational and safety procedures are properly followed

Inspect and approve staff work performance

Conducts orientation training and in-service training to explain policies, work procedures, and to

demonstrate use and maintenance of equipment

ICE Gaylord, Nashville, TN

October 2012 – January 2013

Retail Lead Supervisor (seasonal)

Oversaw the daily retail store operation and ensured duties were performed as outlined by the retail

management team:

Greeted and assisted customers with product selection

Oriented, trained, scheduled, monitored, and evaluated 15 seasonal employees; reviewed and approved

timesheets; and maintained attendance records

Communicated and ensured adherence to corporate standards for merchandise presentation

Ensured compliance of all corporate guidelines related to safety, loss prevention and cash handling

procedures (e.g., counting the float, balancing cash, providing change, sorting and securing cash)

Operated cash register and processed cash, debit card, and credit card sale transactions

Opened and closed the store by performing duties such as placing and removing signage, opening and

closing tills, unlocking and securing the store

The Baazar, Antioch, TN

February 2003 – September 2012

General Manager

Manage and maintained all the facets of daily operations, such as cash control, inventory, merchandising, goal

setting, scheduling, and payroll:

Developed strategic plans to achieve sales results through business analysis, action planning, effective

communication, and consistent accountability

Formulates pricing policies by reviewing merchandising activities; determining additional needed sales

promotion; authorizing clearance sales; studying trends.

Maintained store staff job results by coaching, counseling, and disciplining employees; planning,

monitoring, and appraising job results

Secured merchandise by implementing security systems and measures

Identified current and future customer requirements by establishing rapport with potential and actual

customers and other persons in a position to understand service requirements.

Strengthened the store’s business by assessing business goals, customer base, and traffic patterns

Effectively executed promotional and merchandising plans while maintaining company presentation

standards

.

Claire’s Boutique, Antioch, TN

March 2001 – February 2003

General Manager

Responsible for every aspect of the day-to-day supervision of the store, including sales, staff, stock and

resources management:

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Laura Herschell

Directed the operational activities of the store to ensure compliance with company policies and

procedures

Managed controllable expenses such as payroll, supplies, and equipment

Implemented all loss prevention practices to safeguard store and company investments

Achieved performance targets through promotion of sales and customer service programs

Recruited and hired qualified store associates

Trained and coached sales associates to meet performance targets and comply with company policies

and procedures

Created positive store environment by serving as a role model, fostering teamwork, recognition, and

effective communication

EDUCATION & TRAINING

Penn State University – High School Diploma

Retail Selling Skills Workshop

Customer Service Workshop

Recruiting, Selecting, And Hiring Great Team Members

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Laura Herschell

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