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Marketing/Sales Director

Location:
Gilroy, CA, 95020
Salary:
85000
Posted:
March 06, 2014

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Resume:

SARAH BEGA

Address: **** ***** ***** ****, ******, California 95020

Phone: 408-***-****

Email: accz5l@r.postjobfree.com

QUALIFICATIONS PROFILE

Dynamic, strategic, and highly analytical professional with comprehensive experience within the field of sales and marketing and account management across various industries

Highly committed to providing exceptional service to customers as well as in going above and beyond job duties to achieve high-impact results. Capable of multitasking and working efficiently within fast-paced and challenging situations. Equipped with articulate written and verbal communication skills; along with the ability to establish exceptional relationships with all levels of individuals including customers, colleagues, and upper management. Proficient with Microsoft Office Suite (Word, Excel, PowerPoint, and Outlook).

AREAS OF EXPERTISE

Key Account and Channel Management Market Planning New Business Development

Strategic Planning and Implementation Market Research Sales Cycle Management Contract Negotiations

CAREER HIGHLIGHTS

- Made significant contribution to the launching of two new product lines within market and helped drive account growth by 12% increase while simultaneously pursuing master’s degree.

- Led efforts in devising promotional management tool to support needs of one of leading vendors which ultimately increased revenue generation from that vendor by 37.8%.

- Attained the highest year-over-year account growth through revenue and profit generation.

- Acted as the driving force toward the recognition of the center as one of three launch points for the national rollout of SpellRead.

- Initiated the development of parent and teacher referral program, which significantly brought 15% average increase in monthly enrollment; increased the number of students within the program from 28 to 71.

- Managed the sales and marketing aspects of the Personal Tutoring program, which covered part-time staff development, community outreach, and overall program maintenance.

- Built and cultivated productive partnerships with multiple schools throughout the area utilizing excellent interpersonal skills.

PROFESSIONAL EXPERIENCE

Director of Strategic Accounts

PRODUCTS PLUS INC., GILROY, CA 2009–Present

- Coordinate effort on the short-term streamlining of product and service offerings in order for the company to adapt within current niche and improve collaboration between marketing and sales departments

- Help facilitate cross-department training for the development of specialty skills in various positions within company to eliminate repetition and lessen the unnecessary overhead.

- Apply best practices and out of box thinking to promote long-term growth strategy by prospecting future market needs/shifts in accordance to the current competencies.

- Employ keen attention to detail in identifying and developing channel management concerning domestic and international secondary channels of distribution.

- Offer hands-on support to the development and execution of existing and integrated marketing strategies for channel and product expansion.

- Demonstrate ability to expertly handle additional responsibilities such as business-to-business (B2B) shipment management, sales administration, brand placement, and product development.

- Provide assistance in the development and training of internal and external sales representatives.

- Play an instrumental role throughout the various stages of contract negotiations with key accounts, specifically finance, inbound and outbound logistics, and product placement and marketing expectations.

- Work closely with various departments within the organization including the president in order to surpass expectations.

Senior Account Manager 2007–2009

- Exemplified keen expertise in managing key accounts encompassing account and requirements identification as well as company approach modification in order to meet goals and objectives.

- Leveraged excellent skills in coordinating with marketing, operations, and upper management.

- Held full accountability in extending existing customer bases in untapped market as well as handling direct and channel sales management

- Offered hands-on support to the development and execution of executive-level presentations

- Displayed outstanding capabilities in exceeding sales expectations by strengthening both vendor and customer networks.

Center Director

SCORE! EDUCATIONAL CENTERS–KAPLAN INC., SAN JOSE, CA 2005–2007

- Assumed full responsibility in overseeing daily center operations, which included forecasting, budgeting, sales, marketing, human resources, and staff development.

- Rendered effectual assistance to corporate quarterly campaigns aiming to expand the company into the second largest personal tutoring center within California utilizing in-depth grass roots marketing campaign.

EDUCATION

Accelerated Master of Business Administration with Emphasis in Marketing: 2013

SANTA CLARA UNIVERSITY–LEAVEY SCHOOL OF BUSINESS, SANTA CLARA, CA

Integrated Marketing Communications B2B Marketing Sales Management Operational Management

Marketing Analytics

Bachelor of Science in Marketing: 2004 SAN JOSE STATE UNIVERSITY, SAN JOSE, CA



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