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Development Marketing

Location:
Louisville, KY
Posted:
January 29, 2014

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Resume:

William Wheeler

*** *. **** **.

Louisville, KY *0202

703-***-****

acceu1@r.postjobfree.com

PROFILE

Proficient and experienced interactive media professional with over 15 years experience and proven leadership abilities and technical mastery in online marketing and communications, web and graphic design, creation and publication of rich and interactive media. Solid experience in enterprise level brand and image development and full life cycle interactive project development in B2B and B2C environments. Attention to detail, understanding clients’ needs, strong team leadership capabilities, and an organized, professional demeanor; outstanding verbal and written communications skills, strong track record of client satisfaction in commercial, organizational, and government markets utilizing unequaled experience throughout the design life cycle, from concept and requirements gathering to delivery of final products.

EXPERIENCE

Digital Applications Manager, Humana; Louisville, KY 2012-Present

Strategically working with the business to understand the landscape and identify digital capabilities (secure MyHumana) and opportunities and ensure alignment with the segment and the enterprise digital strategy. Specific responsibilities include understanding customer needs, knowledge of current digital trends (web, mobile & social), strategy creation and implementation planning, business case development, project planning, scope management, project report outs and communication - as well as identifying opportunities for continuous improvement.

Director, Marketing and Communications, MBA CSi; Chantilly, VA 2009-2012

Responsible for all visual identity, branding, and marketing efforts for corporate operations, contract support, and customer interaction. Developed full scale marketing plan and collateral for US Army INSCOM cyber brigade recruiting effort. Video production, graphic design, and web/rich multimedia initiatives both internal and external to the firm.

Principal Interactive Consultant E3C; Woodbridge VA 2009-Present

Responsible for all visual identity, web and multimedia/rich media development using Flash, video production using Final Cut. All web and multimedia development and design conforms to cross browser and compatibility standards as set forth by the W3C and 508 accessibility requirements. Offer creative consulting cross media to both government and commercial clientele

Senior Director, Marketing and Communications, MIKOH Corporation; McLean, VA 2007-2009

Built corporate identity and led all public facing elements of branding and marketing. Increased B2B and B2C awareness of corporation worldwide through marketing strategy centered around: Visual identity, direct mailing (physical and electronic,) web and multimedia/rich media development using Flash, video production using Final Cut. All web development and design conforms to cross browser and compatibility standards as set forth by the W3C and 508 accessibility requirements. Helped drive sales through e-commerce, industry trade show and event participation, print and electronic marketing collateral and advertising, public relations outreach. All strategic activity met utilizing effective resource management and team leadership.

Director, Creative Services, Serco Inc. (Formerly RCI); Vienna, VA 2005-2007

Lead creative developer on corporate-wide intranet development including custom human resources transactional portal, using Adobe Photoshop, Dreamweaver, Flash, Illustrator, Fireworks and Freehand, HTML, JavaScript, CSS and ActionScript. All internal and external web development and design conforms to cross browser and compatibility standards as set forth by the W3C and 508 accessibility requirements. Designed and implemented online corporate ethics video training program. Performed lead liaison duties for interactive requirements supporting proposal efforts, deign projects, and led initiatives with clients and operations managers to develop and adhere to the visual identity and brand standards. Managed interface transfer of US Army ACAP XXI from client-server application to web-based interactive application. Developed web authoring courseware, delivering training to internal corporate and external audiences.

Senior Multimedia Developer, Resource Consultants, Inc.; Vienna, VA 1999-2005

Uniquely responsible for all corporate and client online visuals: corporate web presence, customer web applications, multimedia production. Performed all web interface and front end development duties for commercial and government clientele. Collaborated with software engineering team for all web application development releases. Web services performed included: Content development, legacy site assessment and redesign, interactive content development, site architecture design, implementation strategy, accessibility standards, and search engine optimization. Toolset utilized: Adobe Photoshop, Flash, Dreamweaver, Illustrator, Fireworks and Freehand, HTML, JavaScript, and CSS. All web development and design conforms to cross browser and compatibility standards as set forth by the W3C and 508 accessibility requirements.

Web Systems Specialist, MadenTech Consulting; Arlington, VA 1997-1998

Operating under US Army OPTEC (Operations, Test and Evaluation Command), performed all command web systems development. Built and maintained public organizational internet-based resources, DCSIM (Deputy Chief of Staff for Information Management) internet resources, and command wide intranet. Led all internet system administration functions, system analytics, web conferencing systems, client-server and remote application graphics support.

EDUCATION

Virginia Polytechnic Institute and State University: Blacksburg, VA Bachelor of Arts, 1999

SKILLS

Adobe Creative Suite (Photoshop, Illustrator, Fireworks, Flash, Dreamweaver), FinalCut, GarageBand, HTML, ASP, PHP, JavaScript, ActionScript, MS Office, iWork (Pages, Numbers, Keynote), Mac OS X, Windows, Linux, SEO, Google Web Tools and Analytics, W3C standards and Section 508 accessibility standards, e-Commerce tools: Actinic Business, Volusion, WordPress, Joomla CMS,, SMF, Direct Mailing, email marketing, Sitecore, Agile/SCRUM and Waterfall SDLC, Axure RP



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