Hector Carrillo

Marketing Guru

Los Angeles, CA

acc915@r.postjobfree.com - 209-***-****

A position in business operations that offers the opportunity to enhance leadership skills

Work Experience

Social Media Consultant

Main Street Hub

-

Los Angeles, CA

October 2012 to Present

• Wrote content for a dedicated portfolio of clients, spreading word of mouth, protecting their reputation,

and getting new customers in the door through Facebook, Google +, Twitter, Foursquare, Yelp and

TripAdvisor

• Initiated product development progress by monitoring and reporting client and consumer behavior and

performance

• Contributed to a results-driven environment with sensitivity to business performance and a high degree

of situational awareness for all accounts

• Implemented feedback from clients and teammates quickly and effectively to ensure client satisfaction

Brand Management

Thorton Industries

-

Los Angeles, CA

September 2011 to October 2012

• Developed marketing plans to achieve volume and profit growth, improve market share, and increase

brand loyalty

• Performed on-going business analysis through Omniture, including analyzing shipment and

consumption data and assessing the ROI of new food launches and marketing programs

• Project management of new "green healthy foods" introductions

• Executed appropriate sales communications for new food launches, including customer-facing

presentation decks and sales collateral

• Assist President in management of consumer/operator research projects from study design through field

execution and presentation of conclusions and recommendations

Assistant Manager

Abercrombie and Fitch

-

Los Angeles, CA

February 2009 to September 2011

• Heightened store sales by creating a positive shopping environment and improved customer service

• Qualified and professionally developed 5 managers-in-training and 76+ part time associates

• Advocated and oversaw filling of the sales floor, processed all incoming shipment and stockroom

maintenance and organization

• Patronized the brand and managed all aspects of a store including presentation, recruiting, interviewing,

training, scheduling, payroll and store operation standards

Marketing Intern/Video Production

Atomic Studios

-

Los Angeles, CA

June 2009 to October 2009

• Assisted the Marketing department with marketing research projects, and SWOT analyses

• Organized and maintain files, invoices and purchase orders

Student Union/Student Representative

California State University, Stanislaus

-

Turlock, CA

February 2009 to October 2009

• Budgeted and allocated 2 million dollars to improve campus life such as café renovations, study room

expansions and campus food appeal and diversification

• Collaborated with architects to plan and develop new campus reconstructions to maximize benefits in

utilization

• Identified opportunities and utilized promotional methods, such as newsletters and campus website to

attract and engage students in campus activities and offer campus unity

Brand Associate

Express Fashions

-

Modesto, CA

August 2007 to February 2009

• Analyzed and submitted reports on customer performance to increase sales

• Recognized as "Star of the Week" for credit card customer commitment

• Increased 15% store sales through proactive cross-selling and improved customer experience

• Trained 20 new store hires to decrease cost through down-time and increase efficiency

Barista

Starbucks Coffee

-

Turlock, CA

November 2005 to August 2007

• Suggested new products that increased profits by 23%

• Ensured dynamic customer service in team environment

• Interacted daily with staff, customers and management

Education

Bachelors of Science in Business Administration

California State University -

Turlock, CA

June 2009

Associates of Arts in Business Administration

Merced College -

Merced, CA

May 2007

Additional Information

Proficient in Microsoft Office; Word and Excel Certified, Typing Certified, Adobe Photoshop, SMS

Marketing Software,, SEO/SEM, Google Analytics, Web Analytics, Email Marketing, CSS, HTML, Online

Advertising, Social Media

Fluent in Spanish with conversational French, Licensed Mixologist, technology savvy, photography,

painting,gymnastics, eating healthy, enjoy nature, M1 license and motorcycles, lyrical creations, gaming

fanatic

Contact this candidate