EDWARD AQUITANIA

*** ***** ******* ****., **** City CA 94015 USA

E-mail acc722@r.postjobfree.com

Cell 415-***-****

Web www.aneventplanner.com

Objective

Corporate Event Planning and Trade Show Management

Summary

Extensive corporate event planning and management which includes trade shows, national and regional

sales meetings, user meetings, partnership events, workshops, product launches and seminars, road

shows, and incentive programs.

Work Experience

Project Manager (Contract), Meeting Possibilities

San Ramon, CA

October 2013 - Present

Overall project management of the Annual Conference & Expo of the Meeting Planners International

Northern California Chapter (MPINCC) to be held on February 19th, 2014 in San Francisco CA; duties and

responsibilities include budget tracking, updating and maintaining project schedule, theme

development, designing expo floor plan, formulation of the exhibitor & sponsorship prospectus,

registration site design and management on Cvent, booth sales management, on-site logistics, vendor

management, attendee management, contract negotiations, coordination with stakeholders, and post-

show budget reconciliation and analysis.

Marketing Specialist, Fluidigm Corporation

South San Francisco, CA

July 2012 - May 2013

Managed corporate and regional trade show and event program from planning to execution; Liaised

with Senior Management and Product Marketing on content; Conducted planning meetings for trade

shows and events; coordinated all deliverables with Marketing Communications: email blast, giveaways,

brochures, postal mailers, landing pages on website. Responsible for qualifying leads in Marketo.

Proposed and reconciled budget and analyzed ROI.

Tradeshow Specialist, Carl Zeiss Meditec

Dublin, CA

April 2012 - June 2012

Managed corporate trade show and event program in the Ophthalmology division; traveled extensively

for on-site execution of tradeshows and events; responsible for venue selection, budget, and vendor

management; coordinated with Senior Management for content of trade shows; coordinated with

Marketing Programs Managers for all deliverables.

Event & Tradeshow Coordinator, Bio-Rad Laboratories

Hercules, CA

December 2007 - April 2012

Managed trade show and events program for the North America Sales Division in the Life Sciences

Division; Responsible for venue selection, vendor management, budget, on-site execution, post-event

and ROI analysis; liaised with Senior Management and Product Marketing on content and deliverables;

eliminated paper brochures by replacing it with an online application of distributing literature and

information via email on demand on site at events and trade shows; Integrated application with lead

generation and Sales Force; introduced QR codes for information access at meetings and trade shows;

Proposed, designed and purchased modular 10 x 20 booths.

Founder & Event Consultant, Exhibit Bay

San Francisco, CA

March 2005 - December 2007

Founded Exhibit Bay as an event and trade show consultancy business; worked with companies

requiring 3rd company/consultancy for their event and trade shows; scope includes conceptualization,

planning, vendor management and on-site execution; notable clients included Yahoo, Hitachi Data

Systems and Kaiser Permanente.

Exhibit Consultant, Xibits

Oakland, CA

September 2002 - March 2005

Responsible for sales and project management of modular booths either for rental or purchase;

consulted clients on a turn-key basis from planning to on-site execution.

Skills

Possess excellent interpersonal skills

Self-starter

Multi-tasker

Ability to organize events ranging from 12 to 2000 attendees

Acceptable verbal and written communications skills

Over 20 years of trade show and event planning and management experience.

Very detail-oriented

Creative with style and design flair (largely due to a degree in design)

Strong knowledge with Microsoft Office (Word, Powerpoint, Excel, Outlook), Cvent, Regonline (online

registration), Marketo, Survey Monkey, Smart Sheet, Webex, Goto Meeting, ShowGo, and Sales Force

and some knowledge on InDesign, Photoshop and Illustrator.

Strong organizational and management skills

A team player but can make effective decisions on own

Great sense of humor

Patient and calm especially under pressure

People person

Ability to travel

Responsibilities Held

Conceptualized theme, design and marketing objectives for corporate events.

Site inspection and selection, submitted RFPs and reviewed and negotiated vendor proposals

Strategize and planned with marketing and sales managers to achieve goals and objectives

Managed schedule with emphasis on deadlines and priorities.

Maintain event information regularly in website, social media, weekly newsletters.

Proposed, managed, maintained budget.

Managed exhibit and event inventory.

Managed third party vendors’ proposals logistics and payment schedule

Developed and managed event specifications such as venue set up, F&B selection, labor (union or non-

union), audio/visual, and electrical requirements, shipping, graphics (signage and literature), and

promotional giveaways

Outlined event timeline for booth staff and meeting attendees.

On-site event logistics and execution

Reviewed budget reconciliation and post show/ event analysis

Strong event management experience both here in the US and abroad - Singapore, Hong Kong, Beijing,

Shanghai, Bangkok, Kuala Lumpur, Sydney and Paris.

Education

University of Santo Tomas

Manila, Philippines

Bachelor's Degree in Architecture

Professional References

Olga Padilla

Events & Tradeshow Manager

Bio-Rad Laboratories

510-***-****

Marilee Sonneman

Founder & CEO

Spotlight Events

415-***-****

Pam Kanjanamarakul Perez

Director of Sales

Global Gourmet Catering

415-***-**** ext. 214

Contact this candidate