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Executive Director

Location:
Brooklyn, NY
Posted:
January 16, 2014

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Resume:

Christine "CJ" Miller

** ******* ****, ******, ** 10954

Cell: 845-***-**** Email: acb6v0@r.postjobfree.com

Objective

I am seeking a dynamic and challenging Public/Community Relations Media

position, which will integrate my excellent writing and reporting skills,

media relations and advertising expertise to embellish an organization's

promotional agenda and achieve its ultimate marketing goals.

County of Rockland - New City, New York

Coordinator, Office of Tourism & Local Development

January 2012 to January 2014

Rockland County's 2012 Budget eliminated the Department of Tourism and

created the Office of Tourism & Local Development; currently operating as

one-person office and solely on "I Love New York" grant from Empire State

Development.

. Increased tourism revenue in Rockland County by 8.4-percent, $31

million, from 2011 to 2012. Visitor spending increased in Rockland

County by more than 25-percent, or $81 million in four years,

resulting in Rockland leading the Hudson Valley Region in 2012 in

visitor spending growth*.

. Created new logo, slogan and developed commercial/electronic

advertising campaigns.

. Designed and wrote content for new Rockland County Travel &

Entertainment Guide.

. Increased weekly email blast outreach to more than 43,000 addresses

and unique visits to website by 30-percent.

. Collaborated with several film studios and the New York State

Governor's Office of Motion Picture and Television Development to

establish Rockland County as an accessible and affordable filming

destination within the "Thirty-Mile Zone" outside of Manhattan and

substantially increased filming projects and revenue in the county.

Established "Rockland Studios," the county's first modular studio

facility, in West Nyack in October 2013.

. Worked successfully with town and village leaders to expand existing

events and create new signature events to increase tourism traffic and

revenue.

. Developed and hosted popular weekly radio show, "Talk Tourism,"

featuring celebrity guests.

. Responsible for email blast creation and website maintenance.

Director of Tourism - August 2010 to December 2011

Led development, marketing, promotion and administration of Rockland County

Tourism Department and associated programs with a three-person staff and an

annual budget of $527,000 (2010).

. Increased tourism revenue in Rockland County by 15-percent from 2010

to 2011*. (Oxford Study of Tourism Economics, 2010-2012 editions;

www.oxfordecomics.com)

. Designed and launched new website www.rocktourism.com with an average

of 4,000 unique visits per month.

. Developed department's first regional television commercial and

electronic advertising campaign.

. Developed weekly email blast to market and promote Rockland County and

its events and attractions, increasing list to over 40,000 email

addresses including locations across the Hudson Valley region, New

Jersey, Manhattan, Long Island.

County of Rockland - New City, New York

Senior Advisor to the County Executive - 2006 to August 2010

Acted as Senior Advisor to the County Executive on all media and public

relations matters for County of Rockland and provided advice and counsel on

press policies and positions.

. Responsible for all media relations, including press conferences,

releases, interviews, television and radio appearances involving

County Executive and all personnel in Rockland County government,

including department commissioners and directors and staff.

. Wrote all speeches, including annual State of the County address.

. Served as liaison to the Rockland County Department of Tourism,

overseeing operation of a three-person department on all

administrative, marketing, promotional and personnel matters.

County of Rockland, New City, New York

Director of Public Relations, County Executive's Office - 2005 to 2006

Responsible for all press matters and media events for The County of

Rockland, its subsidiaries and departments.

. Wrote, edited and distributed all press releases and speeches for

County Executive and departments.

. Responsible for solicitation and coordination of radio, television and

media interviews for County Executive and all personnel employed by

the County of Rockland, including all department commissioners and

directors.

. Designed and implemented press policy and media position for County

Executive and the County of Rockland and its departments.

. Organized fundraising events and formulated press platforms and events

for two countywide political campaigns, two statewide campaigns and

one presidential exploratory campaign, helping raise a total of more

than $300,000 in campaign funding for candidates.

United Hospice of Rockland, New City, New York

Assistant Director of Development, 2003 to 2005

Responsible for development of new events and coordination of special

events on established year-round fundraising calendar for not-for-profit

medical and healthcare provider.

. Raised the agency's fundraising profile significantly by establishing

two new events and soliciting several donors.

. Assisted with annual golf tournament, brunch and holiday fundraising

events for the organization.

. Wrote and edited quarterly fundraising newsletter and appeal letters

and served as grant writer for the organization, writing several

successful grant applications for additional funding.

Orangetown Telegraph Co. Inc., The Our Town newspaper

Staff and Editorial writer and reporter, 1999 to 2005

Beat reporter responsible for all breaking and feature news for Rockland

County weekly newspaper with circulation of over 50,000.

. Responsible for developing and writing stories, feature articles and

political reporting and analysis.

. Developed and wrote weekly editorial/opinion columns.

Camp Venture, Inc. Nanuet, NY

Director, Special Communications and Public Relations;

Managing Editor, the Venture Voice - 1998 to 2002

Responsible for all public relations, communications with media, and

promotion of charitable events related to one of Rockland County's largest

not-for-profit providers of services for people with developmental

disabilities.

. Wrote all press releases, media communications and feature articles

for local magazines and newspapers.

. Wrote and designed agency promotional brochures.

. Designed and coordinated advertising campaigns, including ads for

print media.

. Managing editor and main writer/reporter of the Venture Voice, the

agency's 36-page newspaper, with a circulation of more than 14,000

throughout New York State and Washington, DC.

Gannett Newspapers, Inc., Harrison, NY

Staff Writer - 1997 to 1998

Beat/feature reporter responsible for three school districts as well as

regional coverage for Westchester/Rockland/Putnam County daily newspapers

with combined circulation of over 100,000.

. Wrote and developed feature stories, breaking news, column and

obituary writing.

. Responsible for daily police blotter reports in Westchester County.

The Rockland Journal-News, West Nyack, NY

Reporter/News Correspondent - 1995 to 1998

Reported breaking news, feature articles and columns for Rockland County

newspaper with a daily circulation of more than 75,000.

. Responsible for weekly education and local columns.

. Wrote obituaries and police and fire call reports.

The Asbury Park Press, Asbury Park, NY

Obituary Writer - 1995 to 1997

Responsible for all obituaries written for the five-region Sunday edition

of daily newspaper with a circulation of more than 600,000 in southern New

Jersey.

. Wrote, edited and proofread more than 80 obituaries per weekend shift.

References:

Hon. Harriet Cornell

Chairwoman, Rockland County Legislature

18 New Hempstead Road

New City, NY 10956

Phone: 845-***-****

Email: acb6v0@r.postjobfree.com

Arthur H. Gunther

Editorial Page Editor, The Journal News (retired)

30 Burrows Lane

Blauvelt, NY 10913

Phone: 845-***-****

Email: acb6v0@r.postjobfree.com

H. Chris Kopf

Partner, O'Connor Davies, LLP, (former) Commissioner, Rockland County

Departments of Finance & Budget

33 Larkin Lane

Garnerville, NY 10923

Phone: 845-***-****

Email: acb6v0@r.postjobfree.com

Bill Madden

Executive Vice President/COO, Focus Media, (former) Editor in Chief,

Gannett Newspapers

10 Mathews Street

Goshen, NY 10924

Phone: 845-***-****

Email: acb6v0@r.postjobfree.com

Angelo Parra

President, Penguin Repertory Theater Board of Directors

Playwright and Educator, Rockland Community College

35 Midway Road

Chestnut Ridge, NY 10977

Phone: 845-***-****

Email: acb6v0@r.postjobfree.com

Denis Troy

Councilman, Town of Orangetown, Deputy MIS Director, County of Rockland

91 Grand Avenue

Pearl River, NY 10965

Phone: 845-***-****

Email: acb6v0@r.postjobfree.com, acb6v0@r.postjobfree.com

Hon. C. Scott Vanderhoef

Rockland County Executive

51 Leber Road

Blauvelt, NY 10913

Phone: 845-***-****

Email: acb6v0@r.postjobfree.com, acb6v0@r.postjobfree.com

Jennifer Laird-White

Mayor, Village of Nyack

168 High Avenue

Nyack, NY 10960

Phone: 914-***-****

Email: acb6v0@r.postjobfree.com



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