Jessica L. Patel
*** *. ********* ***, *** ****
Irving, TX 75039
acb4ji@r.postjobfree.com
PROFILE
Dynamic marketing professional with the ability to communicate effectively
through all levels of an organization. Hands-on, energetic and outgoing
individual who can adapt to any situation. Detail oriented with strong
organizational skills. Self-motivated with ability to work independently as
well as in a group setting. Provides leadership with extensive problem
solving and time management skills.
WORK EXPERIENCE
PrairieFire Communications - Mount Prospect, IL
10/2010 - 11/2013
Account Manager
. Served as direct liaison to four clients in the education, healthcare
and spray nozzle manufacturing industries.
. Led top-billing account teams consisting of three to twelve team
members, including senior art directors, graphic designers, account
managers, project coordinators and freelance designers.
. Project management of client branding, creative strategy and campaign
development.
. Oversaw development of digital projects including the creation and
maintenance of new interactive materials.
. Developed, monitored and reported activity of cross-channel marketing
initiatives including email, social, online banners, print materials
and paid media.
. Researched, developed and coordinated media placements as required.
. Managed multiple external vendors in regards to costs, timelines and
quality.
. Led effectively in high-pressure, time sensitive situations with
diverse personalities.
. Responsible for the management of superior client expectations for
content writing, editing and proofing of all collateral.
. Created and managed project scope, timelines and budgets upwards of
$100,000.
. Actively contributed to new business strategy, securing new clients
and utilizing existing client accounts to expand largest billable
account by 33% year-over-year.
D.L. Corbet & Associates - Centerville, OH
01/2003 - 12/2011
Sales & Marketing Consultant
. Provided direction for workflow to sales and technical team
while overseeing administration.
. Maintained daily payables, receivables and invoicing transactions for
billing of over 50 clients using QuickBooks.
. Oversaw development of yearly strategic marketing plans within a
narrow budget.
. Created and maintained marketing materials including fliers, brochures
and website.
. Developed, organized and implemented marketing plan and brand
standards - increased business by 20% in 2007.
Northwood University - West Palm Beach, FL
01/2006 - 05/2009
Creative Design Assistant
. Designed and executed advertising and marketing campaigns for the
Student Activities Department.
. Planned and implemented 27+ social, educational and developmental
programs and events per year.
. Awarded the "Northwood University Employee of the Year," 2007 & 2009.
. "Student Leader of the Year," 2008; "Outstanding Dedication," 2006 -
2008.
Arizona Diamondbacks Campaign - Phoenix, AZ
04/2009 - 05/2009
Account Planning/Research (Internship)
. Pitched a regional multi-media advertising campaign for the Arizona
Diamondbacks, a Major League Baseball team.
. Utilized non-traditional media and concepts to reach new target market
of Arizona State University students.
. Organized and managed team to complete a fully intergraded campaign
within five weeks; presented to client in Arizona.
. Conducted research of target market, competitors and sports industry;
implemented results into a working campaign.
EDUCATION
DeVos Graduate School of Management - Montreux, Switzerland
09/2009 - 06/2010
Master of Business Administration (MBA)
. GPA 3.87/4.0
Northwood University - West Palm Beach, FL
08/2005 - 05/2009
Bachelor of Business Administration (BBA) in
Advertising/Marketing/Management
Associate of Arts (AA) in Advertising
. "Newcomer of the Year," 2006; "Exceptional Citizenship Recognition,"
2007.