L ORRI E A TKINSON

Tampa, Florida 727-***-**** acakzr@r.postjobfree.com

PROFESSIONAL EXPERIENCE

AmeriLife Group – Clearwater, Florida

Assistant Vice President, 2012 to Present

Manage the full spectrum of Career operations, systems and programs. Worked with senior management to

create policies and procedures; recruit agents, and develop orientation, training and incentive programs for

agents. Manage incentive programs and contest. Administer enrollment and programs for over 30 insurance

companies.

Key Results:

Played a key role in managing and mentoring a team of 11 General Managers and their agents for Career

division. Structured and implemented programs and policies in the areas of training, compensation structures,

benefits packages, incentives and new-employee orientation.

Identifies and implements benefits to increase the quality of life for employees, by working with brokers and

researching benefits issues.

Revised job descriptions worked with interviewing employees to assist General Manager with their offices.

Helped General Manager maintain employee relations, including investigation of employee complaints.

Assisted in the development, implementation and tracking of various marketing campaigns designed to boost

sales and recruiting initiatives.

Partnered with internal stakeholders to define marketing program and special event requirements, while also

overseeing the development of the monthly newsletter and contest posters.

AmeriLife Group – Clearwater, Florida

Director of Marketing Communications, 2008 to 2012

Providing full-scale of design and printing services for AmeriLife organizations and their busine ss partners.

From business cards and letterhead to impactful advertising campaigns, brochures, application packages and

other marketing materials. Worked with B2B getting the best prices for merchandise with logo for their

companies for the agents.

Key Results:

Collaborated with other department heads throughout all areas of the company to determine project needs and

priorities.

Managed a staff of 11 people in Communication Department overs ee ADP/ EZ Labor Timekeeping oversee their

reviews.

Managed a team of designers on a variety of unique multimedia projects, including logo development,

brochures, advertisements, application packets, websites, presentations and videos.

Oversaw internal production staff and external vendors to ensure best quality at lowest cost on production jobs,

including over 126 application packets within two weeks three times per year.

AmeriLife Group – Clearwater, Florida

Vice President of Administration, 2006 to 2008

Manage of a full spectrum of Career operations, systems and programs. Worked with senior management to

create policies and procedures; recruit agents, and develop orientation, training and incentive programs for

agents. Manage incentive programs and cont est. Administer enrollment and programs for over 30 insurance

companies.

LORRIE ATKINSON Phone: 727-***-**** Page 2

Key Results:

Supervised four managers with over 45 staff members

Defined strategy and business plan for New Business, Policy Owner Services, Commissions and Licensing for the

Career division.

Knowledge of principles and processes for provid ing customer and personal services. This includes customer

needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.

Reduced and controlled expensed by reorganizing these areas of the agent’s. Manage incentive programs and

contest. Administer enrollment and programs for over 30 insurance companies

AmeriLife Group – Clearwater, Florida

Administrator, 1997 to 2006

Manage of a full spectrum of Career operations, systems and programs. Worked with senior management to

create policies and procedures; recruit agents, and develop orientation, training and incentive programs for

agents. Manage incentive programs, trade shows and planned conventions. Administer enrollment and

programs for over 30 insurance companies...

Key Results:

VP of Administration

Supervised four managers with over 45 staff members.

Defined strategy and business plan for New Bus iness, Policy Owner Services, Commissions and Licensing for the

Career division.

Reduced and controlled expensed by reorganizing these areas of the company.

Managed a team of 30 employees for the Career division and oversaw 15 offices, assisting Gener al Manager with

his/her office to ensure company goals were met.

Provided thorough supervision of day-to-day operations at each office in accordance with set policies and

guidelines.

Site inspection for hotels for company incentive trips for agents conventions.

EDUCATION & CERTIFICATIONS

Certification

Health, Life and Annuities State of Florida License.

HIPAA Certification

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