Nels W. Schlander
Charlotte, NC 28277
Cell 704-***-****,
aca6dv@r.postjobfree.com
Professional Summary
Energetic sales and marketing professional with particular strength in creative problem-solving and
development of innovative marketing solutions. Experience in e-commerce, including sales of website
development, digital marketing and social media services and advertising services. Over twenty years of B2B
outbound sales experience.
Professional Experience
Carlotfinance.com May 2013-Nov. 2013
Sales Professional
• Responsible for selling online advertising to automobile industry
• Researched and developed criteria to identify the proper dealerships
• Scheduled face to face meetings with dealership owners to discuss activity produced by online
advertisements for their specific dealership
• Increased company sales by 35 % in the first quarter.
Magnify Resources, LLP 2012 – 2013
Business Consultant
• Responsible for establishment of a 6 person telemarketing call center for provider of internet
marketing services, SEO, SEM, social media, e-commerce, and digital marketing
• Evaluated and procured appropriate VOIP telemarketing software package and implemented with in-
house web-site developer
• Identified candidates, interviewed, hired and trained lead telemarketing sales person to manage the
team
• Interviewed, hire and trained new sales people to build telemarketing sales team
Clickcom 2010 – 2012
Sales Professional
• Established and managed a comprehensive telemarketing program to obtain clients for website
development, digital marketing and social media that was responsible for 30% of all new business.
• Developed solid client base of 10 clients 2 of which are national accounts, one of which was the
company’s largest client.
• Act as company liaison to new and existing accounts.
• B2B cold calling
• Managed telemarketing department
Digital Works 2008 – 2010
Sales Professional
• Increased sales 10% through new business development over a 2 year period.
• Introduced newly developed products to direct mail customers resulting in increased product sales.
• Saved money and resources by working directly with the USPS to increase effectiveness of direct
mail promotional piece and decrease the cost to our customers by 8%.
• B2B outbound calling
Media Methods 2007 – 2008
Sales Professional
• Directly responsible for 15% of sales for this multi media manufacturing company.
• Assisted in the direction and leadership of the initial concept, design, and start up of the
manufacturing plant.
• Cultivated and expanded the customer sales base for CDs, DVDs, and packaging by 15%.
• B2B outbound calling
Media Evolved 2001 – 2007
Director of Sales
• Directly responsible for 25% of the company’s business as a result of increasing their sales
performance by 15%.
• Directed the production of replication, packaging, and sales of CDs, DVDs and other audio video
media products.
• Established new marketplaces in the Country/Western industry.
• Managed 4 sales representatives
• B2B outbound calling
CPU, Inc. 1994 – 2001
Sales Professional
• Increased customer base to include leading players of industry such as Columbia House, Day
Timers, Inc., Learn, Inc., Simon and Schuster and the American College of Cardiology.
• Played integral role in developing the packaging and fulfillment of the industry’s #1 infomercial:
“The Secrets to Making Money Now.” Project contributed 12% of company’s gross revenue.
• Managed 5 sales representatives
• Outstanding Sales Achievement Award
pH Solution 1991 – 1994
Senior VP of Marketing and Manufacturing
• Directly responsible for manufacturing and marketing support to bring multiple product lines to
private labels.
• Responsible for the development of the Suzanne Somers Skin Care line promoted on the HSN
channel.
Counselor and Author - St. Mary’s Rehabilitation Center
• Responsible for alcohol and substance abuse counseling to individuals and families in rehabilitation
programs. Co-author with Mary Ellen Pinkham of How to Stop the One You Love from Drinking.
Founder of counseling program “Families in Crisis”
Community Involvement
• Friendship Trays
• Community Culinary School of Charlotte
Education: University of Minnesota - 2 year degree in counseling