Philip Clark

*** ****** *********, **** ***

Weehawken, New Jersey 07086

abxwhg@r.postjobfree.com

347-***-****

EXPERIENCE:

Independent Product Development, Retail and Branding Consultant

2007 - 2008 and 2010 - Present

Successfully created business comprised of short and long-term project

contract-work for various companies looking to create or extend a brand.

Managed multiple clients with vastly differing needs while building and

marketing a sustainable, profitable business.

Director of Gift and Stationery

2008 - 2010

Barnes & Noble - Sterling Publishing Division

New York, New York

Built $5+ million dollar wholesale business called "ecosystem." Led all

development activities associated with the brand and product-line including

creative, production, marketing, on-line, sales and operations. Also

responsible for evaluation of Sterling Publishing content partnerships for

potential gift and stationery product opportunities for sale in Barnes &

Noble stores. P&L responsibility for ecosystem and content-based gift and

stationery initiatives. Led small team of internal resources and extensive

team of external creative, product sourcing, and marketing resources.

Director of Merchandise, Home & Lifestyle

2005 - 2007

Starbucks Coffee Company

Seattle, Washington

Strategically transformed Starbuck's retail lobby business model driving

31% average store merchandise comp increase in FY 2006. Created re-

positioning plan and product strategy driving comp store sales growth,

20.5% increased gross margin, and improved customer lobby experience.

. P&L responsibility for $440 million dollar retail business comprised of

four merchandise departments. Managed team of eight.

. Responsible for serveware, gift pack, games/toys/collectibles/social

expression, and packaged food skus sold in over 7000 retail locations and

thousands of additional licensed store locations

. Drove 31% year over year average comp growth (+12% over FY06 budget

expectations). Increased gross margin by 20.5% FY05 vs. FY06.

Director, Stationery Licensing - School, Social, Memories, Calendars, Wrap,

Party 2003-2005

The Walt Disney Company

Burbank, California

Charted successful strategic marketing plan for Disney Consumer Products

licensed stationery and party goods business. Managed $225 million dollar

wholesale product category and P&L while implementing five-year strategic

plan incorporating innovative new business opportunities such as "Direct-To-

Retail" licensor/retailer partnerships and an extensive marketing viability

study of all existing Disney properties and brands as they relate to the

Stationery market category. Managed team of six.

Vice President of Marketing & Licensing

2000-2002

Statcard.com

Norwalk, Connecticut

Created new on-line / off-Line interactive toy product and brand. Member of

Statcard.com .com start-up based on smart-card enabled technology, Internet

game-development/play, and trading card play. Successfully sold new

interactive toy concept into Toys R Us retail chain.

Director Brand & Product Development - Licensing

1996-2000

Discovery Communications

New York, New York

Led Discovery Communication off-air brand licensing strategy, product

development and retail implementation for key brands and properties.

Developed and executed trade and consumer brand marketing, merchandising,

and promotional effort for Discovery Channel, Animal Planet, TLC, and The

Crocodile Hunter. This included the seamless brand integration of

Discovery's on-line sites and retail stores. Built and executed both direct-

to-retailer and to manufacturer licensing strategies and programs. Managed

team of two and multiple outside contract resources.

Buyer / Product Manager

1990-1996

Warner Bros. Studio Stores

Burbank, California

Member of very small team founding and developing Warner Bros. Studio

Stores. As part of this group, conceived of, strategically planned, and

ultimately executed retail store and brand marketing and merchandising plan

anchored by the successful Warner Bros. Studios Stores. During rapid

growth of stores, primary contributor to activities such as merchandise

direct-souring plan, store construction and development planning, real

estate strategy and evaluation, and planning and distribution control

strategy development-in addition to basic duties as Home, Gift and Seasonal

merchant. Grew to160+ stores by 1996. Managed team of three.

Executive Trainee / Assistant Buyer

1989 to 1990

May Department Stores, Robinson's Division

Los Angeles, California

Served as Men's Accessories Assistant Buyer and Upholstered Furniture

Assistant Buyer at Robinson's division of May Department Stores.

EDUCATION:

Master of Arts, Communication Management.

1987-1989

University of Southern California's Annenberg School of Communications

Los Angeles, California

Bachelor of Fine Arts, Radio, Television and Film.

1983-1987

University of Cincinnati College Conservatory of Music; Radio, Television

and Film Cincinnati, Ohio

Client List and Project/Consulting Experience

Avon Products and Avon Canada

. Client Contact: Janet Parks, Executive Director Avon Fashion and Home

. Prior Relationship with Janet: Direct supervisor as former VP Merchandise

at Starbucks

. Contract Assignments: Role and responsibilities have evolved dependent on

need during consulting period. Last role was with Avon Canada

performing an in-depth assessment of their Kids and Home categories and

the Canadian marketplace to create a go-forward strategy for growing

the business in the short and long-term. From November 2011 to May 2012,

my role was as acting Executive Director of the North American Jewelry,

Watch and Home businesses managing a team of 18 with. My initial role at

Avon was to create product plans for the North American Gift and Home

business. This involved competitive analysis, category trend

interpretation, sales and research evaluation, and application of all

information to specific Avon representative and consumer needs.

. Dates Retained: September 2010 to October 2012

Li & Fung Products

. Client Contact: Henry Chan, Executive Director at Li & Fung

. Prior Relationship with Henry: Key executive contact at Li & Fung for

over my 20 years of interaction with the company-beginning in 1992 with

when Li & Fung became the exclusive sourcing agent for Warner Bros.

Studios Stores.

. Contract Assignments: Home and gift product and merchandise story concept

development for key Li & Fung North American hard goods retail

customers. Includes all PD activities from initial ideation of products,

client "sell-in," and daily product development guidance and mentoring.

Also contracted to create new business relationships for Li & Fung in the

North American market.

. Dates Retained: June 2012 to Present

Things Remembered

. Client Contact: Linda Postell, SVP Merchandising

. Prior Relationship with Linda: Direct supervisor as SVP Merchandising,

Warner Bros. Studio Stores

. Contract Assignments: Product ideation, assortment planning, and

sourcing. Multiple trips to China for extensive product development

meetings. Daily buyer consultation and guidance in development of

cohesive, brand appropriate assortment of products.

. Dates Retained: August 2007 to August 2008

Barnes & Noble

. Client Contact: Bill Miller, VP Gift and Stationery for B&N

. Prior Relationship with Bill: Business contact during my tenure at

Discovery Communications

. Contract Assignments: Direct consultation with "Cafe Gift" buyer in

developing meaningful, seasonally appropriate assortment for the B&N

Cafes. Vendor interviews, selection and guidance.

. Dates Retained: February 2007 to August 2008 (when I was offered a full-

time position with Barnes & Noble owned Sterling Publishing)

Pylones USA

. Client Contact: Alan Ceppos, Owner Sarut Group/Plyones USA

. Prior Relationship with Alan: Starbucks vendor while I was Merchandise

Director at Starbucks

. Contract Assignments: Project work to help Pylones USA develop new

business opportunities including Macy's Cellar roll-out of Plyones

Shops, exclusive Sarut product for Macy's Pylones Shops, and Pylones USA

expansion to partner with airport retail developer/operator.

. Dates Retained: September 2010 to November 2010

Disney Theatrical Productions (Broadway and Travelling Stage Shows)

. Client Contact: Steve Downing, Vice President Disney Theatrical

Merchandising Worldwide

. Prior Relationship with Steve: Warner Bros Studio Stores buying and

product development colleague

. Contract Assignments: Product assortment extension for existing key

productions such as "Mary Poppins', "The Lion King", and "Beauty and

The Beast." Activities included review and evaluation of current

assortments/North America and International shows) and new product

ideation.

. Dates Retained: June 2012 to Present

Guideposts Publishing

. Client Contact: Anne Adriance, SVP New Business Development at Guideposts

. Prior Relationship with Anne: While at Warner Bros. Studio Stores, Anne,

in her position as VP Licensing at Turner Broadcasting, was a primary

business contact during Time Warner acquisition of Turner

. Contract Assignments: Provide consultation in development of new brand

business plan for wholesale distribution to retailers; participate in

development of every aspect of this plan including consumer and retail

marketing plans, operations, buying, product development, sales, and

production. Follow and advise on all aspects of business and brand

development to launch August 2011 test.

. Dates Retained: September 2010 to January 2012

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