Skills and abilitiesProven Twitter success (Ugandabeads, Smobrandon)Excellent knowledge in social media platforms (Twitter, Facebook, LinkedIn, Flickr, Digg, etc.)Created and currently run a social media blog (http://smobrandon.wordpress.com) and a running journal blog for community management (http://brandonraper.com)Provided consultation for community and social media management to xdraft.net and Chill out YogurtAdvanced computer skills (Word, Excel, Photoshop)Conducted marketing research for a local Anytime Fitness franchiseEarned a Klout score of 58 and am labeled a Feeder of informationExcellent oral and written communication skillsExtensive public speaking experienceSelf motivated, confident, responsibleExcellent organization and time managementCoordination of several projectsFamiliarity with coaching, assisting, and supervising

Experience

Townsquare Media Bloomington, IL

Digital Media Sales (January 2011-November 2011)Grew the Seize the Deal facebook page to 2085 people using strategies such as implementing social media plugins, giveaways/contests, and unique content like picture riddlesManaged and developed an online community on Facebook for our group buying promotion, Seize The Deal – BloomingtonCreated and developed a theme week with local restaurants to increase revenue, email subscribers, and social media followersOrganized, monitored, and tracked all seize the deal contracts from myself and other account executives to ensure follow ups and renewals were madeCreated new business and new dollars for Radio Bloomington through cold calling and networking eventsDesigned and updated brochures and informational sheets for events and services provided through Radio BloomingtonRan multiple workshops for numerous local businesses on our website creation serviceDeveloped a Radio Bloomington: Business Solutions facebook page to develop advocacy for our services and create a one stop spot for business owners to gain advertising advice and ask questions freelyCoordinated a Business Solutions conference with local leaders and business experts to bring in new business and referrals through inbound marketing

Chill Out! Yogurt Normal, IL

Community Manager/Consultant (February 2011-Present)Established an online presence for a yogurt shop opening on Illinois State University campusCreated basic idea for Chill Out logoGrew following on Facebook to 400 people before grand opening of brick and mortar storeProvided social media consultation so the owners could run their own social media campaignsEstablished campaigns involving: Facebook only promotions, voting for flavors of the week, customer photo uploading, and future implementation of Foursquare

PNC Bank Normal, IL

Teller Supervisor (July 2010-Present)Solely responsible for $10,000 in profit for the bank through cross sales and referrals in October 2010Highest average customer service score in the branch of 4.95/5.0Received 3.25% raise in first 5 months for outstanding teller statistics including referrals, customer service score, and balancing efficiencyTrained new teller staff on daily responsibilities, sales opportunities, and knowledge of productsResponsible for maintaining the main vault and shipments, interviews and hiring, increasing and maintaining customer service levels, and increasing sales and bank profits on the teller platformAwarded the Fraud Prevention certificate twice

Uganda Beads Normal, IL

Owner(February 2009-Present) Grew a following on Twitter to 1685, using specific targeting strategies and engagementCreated a Facebook page and increased followers to 300 from 0 in less than a week using Facebook advertisements directed at specific targetsResponsible for ordering and filing inventoryPersonally promoted the organization and product at Illinois State University and churches in the local areaDirect company operations to meet budget and financial goalsAssisted and hired an online shopping cart consultantCreated and manage multiple social networking accounts onlineCollaborated with web designer to develop a customized website for the organizationDeveloped Uganda Beads banner for donated work site in UgandaCreated Uganda Beads logo and colors and was part of process to establish company name and tag lineIdentified potential customers and established target market and market potentialMonitored trends to indicate need of new products or servicesSelected products, accessories, and displays for local trade showsInitiated market research through focus groups and analyzed findings

Vector Marketing Olean, NY

Sales Manager (August 2009 December 2009)Developed public speaking skills through presentations of training topics at team meetingsResponsible to help train and develop small group of team membersAssisted in and responsible for planning and conducting team meetingsCreated business plan including sales, budgets and goalsTrained team members in goal setting, time management, and sales skills

Lafayette Club Bloomington, IL

Bartender, Security (June 2005-Present)Developed rapport with customers through inviting attitude and use of great short and long term memoryAssisted in the planning of events such as weddings, concerts, and voter registrationCooperated with employees to provide high quality beverages in an efficient and effective mannerCreated signature drinks through observation of customer purchases and preferencesConsistently provided highest standards of service and integrity

ActivitiesMember of American Marketing Association

Director of Advertising and PromotionsDirector of the Semester

Education

Illinois State University

Bachelor of Science 2009

In-Major GPA: 3.30

Major: Marketing

Links

Personal Twitter Page: http://www.twitter.com/smobrandon

My Business’s Twitter Page: http://www.twitter.com/ugandabeads

My Business’s Facebook Page: http://www.facebook.com/ugandabeads

Facebook Page I Created/Developed: http://www.facebook.com/chilloutyogurt

Seize The Deal – Bloomington Page (Currently out of commission but relevant posts are still available): http://www.facebook.com/SeizeTheDealBloomington

LinkedIN Page: http://www.linkedin.com/in/brandonraper

Social Media Blog: http://www.smobrandon.wordpress.com

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About Brandon

Brandon Raper is the creator of Mutual Turf and an avid Online Community Manager. He has helped build communities from the ground up and specializes in generating buzz and excitement locally. Some of Brandon's clients involve Uganda Beads, an online jewelry sales company, and Chill Out! a local yogurt shop.

Email: abqoml@r.postjobfree.com marketing

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