Sales Manager

Kenneth Burnett resume *.**.**

Kenneth S. Burnett 18 Oakey Drive, Kendall Park New Jersey 08824 Home: 732-***-**** - Cell: 908-***-**** - E-mail:**********@***.*****************, results oriented, top achieving sales and marketing executive. Excellent business and operationsbackground with a very strong record of accomplishments in strategic planning, execution,communications and negotiations. Proven change leader spearheading penetration, development andaggressive sales growth in undeveloped accounts and markets. Consistent success in meeting andexceeding top and bottom line responsibilities. Innovative product development, marketing, brandmanagement and successful training programs.PROFESSIONAL EXPERIENCE HOME CARE INDUSTRIES Vice President Sale and Marketing (2011 to Present) Director of Sales for OEM, Specialty CPG and Alfco Divisions (2003 to 2011)Spearheaded sales and marketing activities for OEM, Specialty CPG, Janitorial and Alfco divisionswithin a multi-million dollar floorcare accessories company. Directed efforts of sales, productdevelopment, procurement and customer service teams to achieve sales budgets. Responsibilities includesales, P&L, marketing, sourcing, forecasting, sales teams and inventory management. Captured new business with major OEM accounts adding over 3 million dollars in annual sales. Drove the development and launch of a replacement accessory line for the Janitorial market. Sales on budget in 1st year. Lead initial transition of Alfco from an OEM filter supplier to a replacement CPG supplier changing floorcare industry paradigm. Given responsibility of Specialty CPG business in 2006. Turned division around increasing sales by double digits annually, developed new products, re-merchandised existing product lines, directed advertising and marketing activities. Lead development of new synthetic bags for OEM market. Added over 1 million dollars in annual sales. Improved OEM divisions gross profits by 1.5 million dollars over a 7 year period. Lead a team of product designers and suppliers to re-engineer product lines, lowered costs, simplified operations, and unified raw material procurement. One of two principle architects for company s new web-site MOTION SYSTEMS LLC National Sales & Marketing Manager (2001 to 2003)Responsible for growth of companies soft storage accessories into electronic, food & drug, toy, mass &specialty markets in the US and Canada. Lead sales activities of 13 independent rep firms. Responsiblefor product development, sales promotions, pricing, inventory and P&L. Increased sales by 30% in area of responsibility. Developed designer CD storage line geared towards youth market. Placed into Best Buy, Toys R Us, Long s Drug, Musicland and Music Warehouse adding over a million dollars in annual sales. Developed and placed computer case lines into Staples and Best Buy s business worth over 1 million dollars in annual sales. Developed camera storage line placed in Best Buy, Staples and Food & Drug chains Kenneth S. Burnett Page 2 KENWOOD CORPORATION Eastern Regional Sales Manager (1999 to 2001)Brought in to help turn around Kenwood s Home Audio division. Initiated and lead team that developednew products, services, programs and marketing initiatives for upper end product line. Managed Easternregions sales and advertising budget, negotiated sales and annual programs with accounts, directed salesactivities of 7 independent sales rep firms. Newly created product line lead to a rapid increase in dealer base. Lead company in new customer acquisition. Directed sales efforts for 1 of 3 regions, accounting for 50 to 75 percent of all upper end model sales. DENON ELECTRONICS LTD. National Sales Manager-Specialty Audio Division (1996 1999) Eastern Regional Sales Manager (1992 to 1996)Promoted to focus on and expand the company s Specialty Audio Division. Responsible for productdevelopment, budget achievement, inventory management, P&L and National Accounts. Managed salesactivities of three Regional Sales Managers and 15 independent rep firms. Achieved 100 percent of sales budget each year as National Sales Manager. Expanded Denon s sales distribution with Sears from 60 stores to nationwide. Increased same store sales by 43 percent Opened Regional and National distributors servicing custom markets. Program grew into one of companies largest sales channels. Redesigned Denon Mini-System line. New systems lead category in sales As Eastern Regional achieved 100 percent or more of sales goals for each year despite slumping market and need to re-build regions. Developed unit based quota system for Home, Specialty and Automotive Audio Divisions. Resulted in increased sales of higher end models, fewer closeouts and increased profits. ONKYO CORPORATION Eastern Regional Sales Manager (1989 to 1991)Directed activities of 7 independent rep firms. Created and presented sales training programs. Participatedin bi-annual product development meetings. PROFESSIONAL AUDIO MARKETING Independent Sales Representative (1988 to 1989)Represented multiple manufacturers of consumer and professional audio lines, professional and stagelighting in the Metro NY territory. STUDER REVOX North Eastern Regional Sales Manager (1985 to 1988) Account Manager (1982 TO 1985)Managed the sales activities of 3 independent sales rep firms in North Eastern region for Revox brandconsumer and professional audio equipment. Responsible for expanding dealer network and overall salesgrowth. EDUCATIONBA, Rutgers University, New Brunswick, NJ