Ethan C. Nobles

*** ****** ? Benton, AR ***** ? abq0mn@r.postjobfree.com ? Cell: 501-425-

4022

Director of Media Relations

Proven media strategies ~ Innovative communications solutions on a budget

Established relationships with Arkansas media ~ Solid research abilities

Advocate of new media utilization ~ Extensive background in journalism

Qualifications Summary

Communications professional with over 15 years of experience in journalism

and public relations.

Proven effectiveness in building an aggressive, highly-visible media

relations department from the ground up and doing it on a budget.

Obsessive about researching topics extensively so as to provide the press

and public with an honest analysis of a wide range of issues.

Extensive network of media contacts throughout the state of Arkansas due to

years spent representing a statewide organization and as a reporter at

newspapers in Bentonville, Fayetteville, Little Rock and Springdale.

Solid understanding of how Web sites, social network services and blogs can

be used to effectively and efficiently communicate with the press and

public.

Reliable team player with an ability to get along with coworkers and a

tendency to organize large projects and lead by example.

- Core Competencies -

- Communications / writing - Long-term media strategies

- Networking / relationship building - Public speaking /

presentation

- Project planning / implementation - Advanced Internet /

technology experience

- Talent discovery and building - Graphic design

- Photography - Press releases / statistical

analysis

- Knowledge of AP style - Editing - audio, visual, written

word

Professional Experience

Association Executive, Benton-Bryant Realtors Association, Benton, August

2010 to Present

Hired to handle the day-to-day affairs of the association.

Given the task of building the media relations department for the

Association.

Owner and Editor, FirstArkansasNews.net, Benton, April 2010 to Present

Built and established an online news publication

Learned the ins and outs of social media utilization, search engine

optimization and WordPress

Director of Media Relations, Arkansas Realtors Association, Little Rock,

July 2005 to July 2010.

Built the current media relations department from ground zero and can

report that the visibility of the Arkansas Realtors Association has

increased substantially.

Established a weekly column, House to House, that was picked up by 20

publications in Arkansas. Newspapers charged the ARA nothing to run those.

Developed the concept for a monthly newsletter, The Arkansas Realtor, and

served as managing editor, reporter and primary photographer for the

publication.

Put together statewide monthly housing market reports after consulting with

editors and journalists throughout Arkansas.

Developed weekly average/median list prices and inventory reports for four

major housing markets in Arkansas.

Routinely arranged newspaper interviews and appearances on television and

radio for Arkansas Realtors.

Kept in regular contact with reporters throughout the state, thus leading

to a situation where media outlets in the state typically contacts the

Arkansas Realtors Association when developing stories about real estate and

related industries.

Kept the media relations budget low - the Arkansas Realtors Association

developed and distributed legitimate news stories rather than mere fluff

and the media ran them at no cost to our members.

Conceived and established the Arkansas Realtors Association blog -

http://arkansasrealtors.com/news - in June 2009 and developed that site to

a point where it attracted an average of 2,000 unique visitors per week and

had proven an effective way to carry the ARA's message to the public at

large.

Business reporter, the Morning News, Springdale, AR, February 1999 to

January 2005.

Primarily covered the financial, legal, real estate, technology, utilities

and trucking industries.

Cultivated reliable contacts within industries covered as well as with

economists able to explain the ramifications of various trends in those

industries.

Developed reputation for researching extensively and making sure to

understand all applicable angles to a story.

Shared in first place award for business coverage from the Arkansas Press

Association in 2003.

Education

Juris Doctor, University of Arkansas, Fayetteville, AR

Bachelor of Arts in Political Science, Hendrix College, Conway, AR

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