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Sales Director

Location:
Worcester, MA
Posted:
October 09, 2012

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http://www.linkedin.com/in/jamesladnerJames Ladner

ACD, Senior Art Director

Cell: 508-***-****

E-mail: abovgq@r.postjobfree.com

Experience Overview

Over ten years agency and client side experience as Art Director Creative Services

Developer

Corporate B2B Advertising experience in Automotive, Aerospace, Health Care and Sports

Marketing

National Retail Advertising experience in CPG Consumer Products Group Brand Promotions

Art Direction: Experienced in creative pitches providing original concepts with design

development

Creative Services Developer: Integrating the marketing brand teams, creative groups, and

procurement with brand development & strategy implementation of promotional sales

marketing materials.

Production Specialist: Proficient in the Creative Suite Programs in the development of Hi

Res. prepress print production files, printing on various substrates and custom dies:

Packaging, Retail POS Displays.

Digital Designer: Working knowledge of web design & development, splash pages and banner

ads

Software/ Programs:

Proficient in the Creative Suite Program CS3; In-design, Adobe Photoshop and Illustrator

along with

a working knowledge of the digital web programs CSS, XHTML, Dreamweaver, Flash Animation

and Fireworks. Other programs include Quark Express, Adobe Acrobat, Microsoft word and

Power Point.

ACD, Art Director

STRAN Displays, Boston, MA Nov. 2011PresentCreative Director

- Designed Various Concepts for Unjunked. Unreal. New All Natural Candy, National POS

Displays for CVS

Ardent Displays, Hartford, CT June 2010PresentCreative Director

- Designed Patron Tequila Global Brands Holiday POS Display for 2012

- Designed new promotion material for Jameson s Irish Whisky Nov 2011

- Designed New Brand Ultimat Vodka 2011 Holiday Display Aug2011

Catalyst, Providence, RI June 2008 - 2009ACD, Senior Art Director

- Designed and developed three Brand Identity s for their International Client

- Created tradeshows and B2B industrial sale brochure literature

Integrated Marketing, Wilton, CT September 2006 - July 2007ACD, Senior Art Director

Assisted the Creative Director with initial creative concepts, design &

development

of the sales marketing materials for Unilever Multi-brands

Reviewed art departments prepress print production files for printing

Pernod Ricard, USA, Purchase, NY January 2006 - August 2010Art Director, Creative Services Designer & Developer

- Integrated with the VP Sales of Marketing the brand teams and Publicis the agency of

record, in the

Development of on-off premise sales marketing materials for over 60 brands.

Allied Domecq, Spirits & Wine, Westport, CT Sept. 2003December 2005Art Director, Creative Services Designer & Developer

Assisted in the development and success of the internal art department

Integrated with marketing brand teams, advertising agencies, and procurement

with the development of custom POS displays & promotional sales literature

Created online promotional splash pages for Malibu Rum

Created offline on-off Premise POS Displays for 40 plus brands

Web Design Projects

Structural Graphics Designed splash pages in conjunction to direct mailing

Dakota Group Client AOL: assisted in the frontend design & development

of they re online and offline corporate benefits 24-page brochure

Mobile Vision Player & NCAA TSU Football Client Direct

Design the cross promotion splash pages, banner ads and offline support literature:

Posters, program ads, handouts,

Century 21 Realtors Redesigned their regional website and in CT & Florida,

and created tie-in sales literature brochures, ads and direct mail

New England Stream & Field Designed and developed their intro website

The Mike Eagle Studio Designed and developed 64 pages

Allied Domecq, Spirits & Wine Designed Malibu Rum Brand promotional splash pages

within the corporate site

Javoos: Design & developed Courvoisier Cognac Brand Case Study Promotional splash (2)

pages

Highlight:

Allied Domecq Spirits & Wine, Sept. 2003December 2005Art directorCreative Services Developer

Instrumental in the development, growth, and success of the new creative services

department, The Hub, at Allied Domecq Spirits & Wine US Corporate Headquarters in

Westport, CT. Working in conjunction with the World Headquarters in the UK, Publicis the

agency of record, the marketing brand teams and procurement, I provided creative services

of online and off line development of on-off premise advertising materials for over 40

plus Brands.

The Brands: Kahlua, Malibu Rum, Stolichnaya Vodka, Hiram Walker, Jameson Irish Whiskey,

Beefeater Gin, Chivas Regal, Sauza Tequila, Jacobs Creek, Seagram s Gin, and other global

brands

As Creative Services Developer at ADSW the growth and success directly resulted in:

the reduction of the brands offline print development cost by 35 - 40 %

Education

Enrolled at Boston University CDIA Web Design courses XHTML, CSS through - June 2012

Middlesex Community College Certificate introduction to web development HTML

Graduate of The Art Institute of Fort Lauderdale Associates Degree Advertising Design

Commercial Art

Accolades

Addy Gold Award: The Real McCoy creative campaign

Merit Award: Connecticut Art Directors Club, Direct Mail Chester Airport

http://www.jamesladner.com

http://www.linkedin.com/in/jamesladner

LinkedIn Recommendation:

I have had the pleasure of working with Jim Ladner for many years on many projects. He

has proven himself to be a thoughtful and talented Senior Art Director. Jim is a pro when

it comes to flawless execution. He s extremely knowledgeable in production and is no

stranger to being creative within the constraints of tight budgets and timetables. Best of

all, he s a hard worker and a team player who always leaves his ego at the door. I

recommend Jim highly. Top qualities: Great Results, Personable, and Creative. Hired James

as a Senior Art Director in 1993, and hired James more than once.

Michael Friend, Vice President,

Creative Director,

Catalyst B2B, Inc.,

275 Promenade Street, Suite 275,

Providence, RI. Tel: 401-***-**** email: abovgq@r.postjobfree.com

LinkedIn Recommendation:

"We had an enormous amount of creative work going through my company at the time Jim was

there, plus we were growing fast, so we were frequently shorthanded. The true value of Jim

in that situation actually went beyond the routinely excellent quality of his work. What

it came down to was that I simply didn't have the time to handhold and guide everybody

through their work, and with Jim it simply wasn't necessary. He intuitively--and

intellectually--understood the work that had to be done, much of which was extremely

demanding. Once it was in Jim's hands, I knew it was in good hands, and I just didn't have

to worry about it anymore. And I was not an easy person to work for. It was a pleasure

having Jim on my staff, and his great creative sensibility continually kept me surprised

with the unexpected. Guys like this are hard to find. Here's one of the few." Service

Category: Graphic/Web Designera "Year first hired: 1994a " Top Qualities: Great Results,

High Integrity, Creative.

Carl Casselman, President

Scaros & Casselman.



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