Experience

Visual Specialist

May ****-Dec. *012 Banana Republic, San Francisco, CA

Adapt looks and directives from Banana Republic Concept Book to fit store

needs and stock levels.

Partnered with leaders to analyze sales reports and created displays based

on sell-through, while maintaining brand standards.

Ensured signage and marketing are appropriate and send clear messages to

the customer.

Ensured all areas maintain brand standards and seasonal point of view.

Sales Lead and Visual Merchandiser

March 2012-Dec. 2012: Links of London, San Francisco, CA

May 2009- Aug. 09: Links of London, San Diego, CA

Sept. 2007- Jan. 09: Links of London, San Francisco, CA

Assisted in opening two new locations, trained new employees on visual

standards, jewelry care, timepieces, and jewelry materials.

Designed case displays, chose which collections to feature, focused on

trends. Utilized corporate feedback and selling reports to create floor

schematic.

Selected pieces for trunk shows, photo shoots, and special events.

Planned events with managers, Bloomingdales' PR and personal shoppers.

Fashion Merchandiser

Sept. 2011-March 2012: Bloomingdale's, San Francisco, CA

Utilized sell-through reports to create compelling presentations designed

to drive sales.

Set designer and bridge floors according to Bloomingdale's and vendor

standards.

Installed holiday "pop-up shops" for key vendors: Kate Spade, Marc by Marc

Jacobs, Michael Kors, Tory Burch.

Created gifting statements for catalog items and "trend" vendors.

Sales Associate

Aug. 2009-Jan.11: Nordstrom, San Diego, CA

Provided great service, product knowledge, and fashion expertise.

Utilized Personal Book to build relationships with customers and drive

sales.

Tracked daily sales, completed markdowns, RTVs, transfers.

Merchandised product to drive business, focusing on trend, "newness,"

customer response.

Online Producer

Jan. 2008-Dec. 2009: Golden Gate [X]Press, San Francisco, CA

Produced content for San Francisco State University's online publication,

The Golden Gate [X]Press:

http://xpress.sfsu.edu/cgi-bin/mt-search.cgi?search=by%20Angela%20Hathaway

Utilized Adobe's Creative Suite, Microsoft Office, Sountrack Pro,

Soundslides, and Final Cut Pro to edit photos and develop copy. Also

created podcasts, slideshows, and short videos.

Education

Aug. 2006-Dec. 09: San Francisco State University, San Francisco, CA

BA in Journalism, Dec. 2009

Online Producer, Golden Gate [X]Press

Most Valuable Producer, Fall 2009

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