Educational Sales Representative
Resume:
TRACY ARMSTRONG
***** ********* *****, ******, ******** 48092
*****.**********@*****.***
Career Vision: Educational Sales/ELA Coaching
Lead Generation; Reach Sales Quotas; Relationship Building; Effective Communication
“Tracy Armstrong is a hard worker and performs at an optimal level” – Superintendent Maridada, Inkster Schools
QUALIFICATION PROFILE
Passionate curriculum specialist with solid knowledge of sales, marketing, and consulting principles and practices. Highly regarded for proven ability to make sound decisions as well as organize and coordinate curriculum/program design and development. Equipped with remarkable communication, presentation, and leadership skills, coupled with the ability to build strong relationships, promote product and services, as well as cultivate clients trust and loyalty. Well known as excellent educator in developing instructional guidelines that help students in resolving their educational-related issues.
AREAS OF EXPERTISE
- Cognitive Coaching
- Staff Development and Training
- Educational Sales and Marketing
- Presentation and Speaking Engagements
- Classroom Management
ACCOMPLISHMENTS
Recognized by Michigan School Board:
Highly Effective Teacher
PROFESSIONAL DEVELOPMENT
- State of Michigan Coaching 101 Academy Approved Provider
- Integrated Online Strategies Certificate
- Search Engine
Marketing and Usability Certificate
- Tech Town Entrepreneur Two-Year Program
- District-Wide
Professional Development Instructor
TECHNICAL ACUMEN
- Microsoft Office Suite 2010:
- PowerPoint
- Excel
- Outlook
- Word
- Adobe PDF Files
- Internet
- Elmo Document Camera
TEACHING/CONSULTING EXPERIENCE
Southfield Public Schools, Southfield, MI
High School English Teacher/Literacy Coach 2002–Present 2002–Present
- Teach general English and Advanced Placement English Language and Composition classes.
- Use KUD lesson plan format, differentiated instruction, Six Traits of Writing, Summative and Formative Assessment, Common Core Standards, and National Board Core Propositions, as well as other research based strategies and best practices to increase students’ achievement.
- Effectively manage classroom environment and activities using unconventional methods and resources.
- Establish and maintain positive relationships with students, parents, and colleagues, fostering an environment of open communication and support.
WAYNE RESA, Wayne, MI
Literacy/ELA Coach/Consultant 2011–2012 2011–2012
- Enhanced teachers’ performance through instructions, collaboration, professional reflection, interaction and program implementation to mold professional coaching models.
- Strengthened the school-based teams’ work by offering support and assistance.
- Introduced and modeled classroom management strategies and research-based learning initiatives to augment performance rate of teachers; utilized data in formulating appropriate instructional decisions.
Evans Newton Inc., Scottsdale, AZ
Educational Consultant 2008–2009 2008–2009
- Traveled across the country to low performing and Title I schools to help teachers implement standards-based and data-driven instruction.
- Executed company’s Target Teach process to create dramatic improvement in student’s performance while empowering teachers and school leaders by establishing a research-based foundation for sustainable change.
- Monitored student’s test data for whole school, class, and individual student success and made recommendations to improve English Language Arts Program, in close collaboration with the school’s administrators and the Department Chairperson.
Fulton County School District, Atlanta, GA
Staff Development Instructor 2001–2002 2001–2002
- Educated Fulton County School District’s employees’ mandatory and significant reading strategies.
- Administered and analyzed the final examination.
- Revamped course outline and activities in collaboration with the Educational Director and other instructors.
SALES AND MARKETING EXPERIENCE
Social Media Wise Girl, Detroit, MI
Internet Marketing Consultant 2011–Present
- Negotiate with small and medium-sized businesses to sell local business listing optimization and social media marketing services.
- Make use of plethora of lead generation techniques including networking, direct mail, social media marketing, content marketing, video marketing, speaking engagements, and postcards to gain new clients and maintain old clients.
LanguageFUN, LLC, Detroit, MI
Founder/Sales Representative 2005–2011
- Founded and promoted a foreign language company, offering Arabic, Mandarin, French, ESL (English as a second language), and Spanish classes.
- Successfully enrolled over 1,500 students into the language program and built strong relationship with partnering public and charter school’s superintendents, administrators, parents, and the community.
- Interviewed and hired international language teachers to represent company and adapt company’s curriculum and policies.
Sylvan Learning Center, Auburn Hills, MI
Sales and Marketing Director 2009–2010
- Endorsed Sylvan Learning in the region through strategic marketing activities.
- Nurtured communication with teachers, educational specialists, and other school administrators, including parent/teacher organizations to build strong business relationships.
- Extensively traveled to high-priority schools in Detroit and enrolled students into free tutoring program as part of business promotion.
Credit 4 College/MindStreams, Phoenix, AZ
Educational Sales Associate 2007–2009
- Oversaw territories in Michigan and Ohio, marketing various degree courses to high school students and working adults on the benefits of attending company’s partnering accredited universities.
- Established good business relationship with decision makers, fostering credibility and trust; thereby gaining clients’ loyalty and facilitating repeat business.
- Exerted intensive sales effort to source out high-yield prospective clients to raise enrollment and student retention.
American Laser Centers, Talent Magnet Firm, Farmington Hills, MI
Inquiry Representative 2004–2005
- Effectively sold consultation sessions for laser hair removal and skin rejuvenation products by calling 200 leads a day.
- Organized consultation schedule through inbound and outbound calls, as well as through emails.
- Displayed excellent verbal and written communications skills in dealing with clients.
EDUCATION
Master of Arts in Curriculum and Instruction: 2004
University of Phoenix, Troy, MI
Bachelor of Arts in English, Minor in Communications: 1997
Secondary Professional Certificate
Michigan State University, Lansing, MI
Six-Month Internet Marketing Certificate Program: 2012
University of San Francisco, San Francisco, CA
PROFESSIONAL AFFILIATIONS
Southfield Educational Association (SEA) Michigan Educational Association (MEA)
National Council of Teachers of English, (NCTE)
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