Kevin G. Yuguchi, MBA

***** ******* ***

Highlands Ranch, CO 80130

Mobile Phone: 303-***-**** Home Phone: 303-***-****

E mail: abl55e@r.postjobfree.com

CAREER OBJECTIVE

Seeking position where I can utilize my experience in corporate strategy, pricing strategy, product management, marketing

and finance to directly impact the success of a company. Have strong ability to frame the business needs, conduct detailed and

relevant analysis, develop strategic recommendations and see them through to completion in order to create value for the

corporation. I am also able to accomplish this with little direction and under rapidly changing conditions.

WORK EXPERIENCE

Qwest Communications (Denver, CO)

August 2003 – July 2010

DIRECTOR OF PRICING STRATEGY

• Was responsible for a team of pricing managers that provided fact based, pricing strategy leadership for Qwest’s mass

markets business group. Products included local phone service, long distance phone service, high speed internet, wireless

phone and satellite television services representing over $5 billion per year in revenue. Acted as internal consulting group

to the executives, which developed overall pricing and promotional strategy, supported marketing strategy, provided

competitive analysis, and created executive presentations and recommendations for upper management. Provided pricing

thought leadership within cross functional teams including: corporate strategy, marketing, sales, finance, IT, operations,

legal, and regulatory. Regularly worked with large data sets, created complex pricing models, analyzed price elasticity of

demand and studied financial implications of various pricing decisions, all of which were critical in driving incremental

sales and margin expansion.

SENIOR MANAGER, PRICING & OFFER MANAGEMENT

• Managed team of pricing managers responsible for over $1 billion revenue per year in long distance voice services.

Responsible for directing pricing strategy for large enterprise business and wholesale markets long distance voice product

lines. Conducted market/pricing analysis and developed pricing recommendations to senior management to optimize sales,

revenue and margin.

• Provided negotiation support for offer management and sales. Was very involved in the deal process and special pricing,

supporting sales requests for non standard and complex deals. Was point of contact for working group escalations.

• Architected and developed revolutionary process for collecting and analyzing customer billing information to transform

data into information info knowledge. This led to a fundamental change in the Qwest Pricing and Offer Management

business process and resulted in a revenue and margin improvement of over $60 million dollars per year. This project led to

my receiving the Chairman's Award in 2006. The Chairman’s Award is only awarded to 10 employees each year out of over

30,000 employees.

• Other responsibilities included in depth support for wholesale strategic account teams on large, complex business

transactions. Also, developed and implemented pricing strategy for private line, wavelength services and wireless.

Starz Encore Group (Englewood, CO)

October 2002 August 2003

MANAGER, CORPORATE STRATEGY

• Was member of a small group of analysts in the corporate strategy group that supported senior executives at Starz.

Conducted cash flow analysis, business case development, financial modeling, analyzed market and competitive

information, worked with customer data and other sources of information to develop strategic recommendations for senior

management.

• Developed analytical models to process third party billing data. Was able to create model that replaced information from

consulting company saving Starz several million dollars per year. Also streamlined data process, which improved marketing

performance tracking processes, minimizing errors and reduced cost for marketing department by several million dollars

per year. Completed a major project for the CTO where I developed a complex model for satellite transponder optimization

for new channel expansions.

Level 3 Communications

Broomfield, CO

March 2000 November 2001

SENIOR MANAGER, BUSINESS DEVELOPMENT

• Supported strategic account group with special pricing, non standard offers, deal profitability and cash flow analysis as

well as sales negotiations with customers. Delivered on growth strategy, which closed over $800 million worth of Private

Line, Wavelength and Dark Fiber sales in US, Europe and Asia in one year.

• Created online pricing support system for sales force in USA, Europe and Asia. Enabled real time pricing and network

configuration. This system streamlined the sales process and reduced customer wait time to get pricing from as much as

one week to less than one hour.

• Managed $300 million network expansion capital budget. Provided capital expenditure decision support for optimization of

metro network expansion in US and Europe. Provided metrics on revenue as well as capital expenditures for outside plant,

network fiber optic extensions and building improvements. Automated reporting from data warehouse to streamline

delivery of metrics, improve operational efficiency and reporting process from 1 week to 1 day.

AT&T Broadband; fka TCI Cable; (Denver, CO)

August 1996 March 2000

REGIONAL MANAGER, BUSINESS OPERATIONS

• Provided leadership for cross functional team tasked with new market implementation of advanced voice and data services

over AT&T’s cable TV network. Was responsible for new business operations in the central US markets. Delivered timely

and smooth implementation of new services in Dallas, Salt Lake City and Denver.

PRODUCT MANAGER

• Was key member on the first product management team that launched voice and internet provided over TCI’s cable TV

network. Was first hand witness to the birth of the cable industry’s voice, video and internet, “triple play”.

• Launched two new markets for TCI and ten major markets with AT&T. Led engineering, billing systems, legal and

regulatory, customer care and other cross functional teams within TCI to ensure timely and successful product rollout.

Managed multiple priorities and delivered on multiple projects at once.

• Developed product and marketing strategy, had P&L responsibility, created revenue planning and forecasting models, and

conducted business case analysis for launch of voice and data over cable network infrastructure.

• Provided analysis for voice product line. Areas of analysis included: market research, product pricing, calling plan

development, revenue analysis, forecasting, competitive analysis, budgeting, and contribution/profitability analysis.

Conducted analysis on business cases for new markets and new projects and presented results directly to executive

management.

IMR International (San Diego, CA)

May 1991 December 1993

MARKET CONSULTANT:

• Developed ability to identify business objectives, conduct a cohesive analysis, formulate key business recommendations

and present findings to executives at client companies. Researched and wrote market research studies for the USA, Western

Europe & the Middle East for executive marketing and business development. Studies impacted corporate branding, guided

executive decisions to build new facilities and expansion into new markets as well as improved profitability.

EDUCATION

University Of Denver (Denver, CO)

MASTER BUSINESS ADMINISTRATION (MBA), MARCH 1996, (GPA 3.73)

Beta Gamma Sigma Business Honor Society

University of California at San Diego (San Diego, CA)

B.A. ECONOMICS, JUNE 1991

MINOR: PHILOSOPHY

TECHNICAL SKILLS

MS Excel, MS Access, SQL and Oracle Database Skills

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