JOSEPH N. MBULU
**** ******** **** #**** ********, GA 30152 404-***-**** abkmcq@r.postjobfree.com
Objective
A detailed oriented and analytical minded internet marketer driven by a strong passion to produce excellence in search of a
position as an SEO Manager
Professional Experience
Leap Everest, Marietta, GA; December 2007 Present
President/Internet Marketer
Search Engine Optimization
Performed thorough keyword research to determine keywords which would yield the highest return
•
Wrote effective SEO copy that appealed both to site visitors as well as strengthen the site’s relevance in the search
•
engines
Implemented best practices for link building by targeting links that improved site ranking
•
Consistently achieved top rankings which exceeded ROI expectations
•
Stayed abreast of the latest trends and changes in the algorithm of the major search engines
•
Search Engine Marketing
Developed ad copy and creatives for Google Adwords, Yahoo Advertising, and MSN Adcenter
•
Implemented targeting factors to reach relevant audience and maximize click thru rates
•
Created landing pages with strong emphasis on call to action
•
Affiliate Marketing
Developed internet brands with strong organic search rankings as result of effective SEO to generate quality leads
•
that yielded high conversions for clients
With a CPA (cost per action) model, created $500,000 in new revenue for 2 clients in 2009
•
The Winter Construction Company, Atlanta, GA; January 2007 November 2007
Office Engineer
Reviewed submittals/shop drawings
•
Performed quantity take offs
•
Updated project schedule
•
Prepared close out documents
•
Acted as liaison between subcontractors, architects, and engineers
•
Education
Bachelor of Science in Building Construction, December 2006
Auburn University, Auburn, Alabama
Major: Building Science
Skills
Proficient with web analytics including Google Analytics and Click Tracks
Well versed with Adobe Dreamweaver, Adobe Fireworks CS, and Microsoft Office Suite
Experienced with SEO software including SEO Elite, SEO Spyglass, and WebCEO
JOSEPH N. MBULU
1575 Ridenour Pkwy #1211 Kennesaw, GA 30152 404-***-**** abkmcq@r.postjobfree.com
SEO Work Portfolio
AlliedCreditCards.com – current owner
Managed development of the website and responsible for all on page and off page optimization
•
Developed link strategy with strong emphasis on high pagerank relevant sites and contextual link building
•
Site currently ranks ~24 on Google for the term credit cards out of 200 million results.
•
180DebtConsolidation.com – current owner
Developed design specifications for the site as well as implemented an aggressive SEO strategy
•
Developed strict guideline for link building to ensure effective rankings
•
Site currently ranks ~ 22 for debt consolidation, and ~6 for debt consolidation programs on Google
•
DebtConsolidationUnion.com – previous owner
Achieved Top 5 rankings in Google for the terms debt consolidation and bill consolidation
•
Responsible for SEO and web site development
•
Site sold to investors in 2009
•
LincolnDebtRelief.com – current owner
Developed as a sister site to DebtConsolidationUnion.com
•
Managed site development and implemented on page and off page optimization
•
Site currently ranks ~26 for debt consolidation, ~14 for debt settlement, and ~20 for debt relief on Google
•
SonicPersonalLoans.com – current owner
Responsible for managing website design and content
•
Developed linking strategy and managed outsourcing of link building
•
Site currently ranks ~17 for personal loans on Google
•