KEVIN CHIN
**-** **** ******, *** *H ( Jackson Heights, NY 11372
Cell Phone: 917-***-**** ( Home Phone: 347-***-**** ( Email:
abkkk8@r.postjobfree.com
OBJECTIVE: To obtain a position that utilizes my email marketing,
analytical, account and project management, customer service,
creative problem solving, communications, editorial, and
administrative skills.
WORK EXPERIENCE:
EXPERIAN CHEETAHMAIL (New York, NY)
Aug '06 - Aug '10
Senior Account Manager, Client Services
. Interacted with roster of Fortune 1000 clients on daily basis to
monitor and improve email marketing strategies, and to develop,
strengthen and retain customer relationships through relevant, timely
and targeted communication programs.
. Assessed client needs under full-service, collaborative and self-
service models, determined appropriate level of support, and provided
training on various features of proprietary, web-based application.
. Managed subscriber databases, acquisition and retention efforts, and
data segmentation for email campaigns.
. Analyzed and interpreted campaign results through email metrics,
performance tracking methods and web site analytics.
. Negotiated pricing for custom projects, developed statements of work,
and assisted with monthly billing and invoices.
. Liaised with technology department to fulfill project requirements,
meet client deadlines, and integrate new clients.
PLATTFORM ADVERTISING, formerly VENTURE DIRECT WORLDWIDE (New York, NY)
Feb '05 - Aug '06
Production Manager/Email List Specialist, XactMail Opt-In Email Network
. Managed weekly minimum of 30 business and consumer email marketing
campaigns for clients through Silverpop Marketer, including multi-part
scheduling, set-up, testing, troubleshooting and deployment.
. Coordinated additional third-party campaigns and strengthened existing
relationships with list owners.
. Gathered and reviewed necessary creative materials from internal and
external sources for use in producing campaigns.
. Developed strategic recommendations and revisions to optimize open and
click-through response rates.
. Created and identified appropriate targeted mailing lists through
database segmentation and auditing.
. Built rapport with new list owners, and provided general support to
list acquisition and new business efforts.
KPMG LLP (New York, NY)
Sep '04 - Jan '05
Temporary Assistant, Northeast Area Marketing Team
. Organized large quantities of data, performed database searches and
produced reports for management.
. Assisted in creating and analyzing spreadsheets, updating mailing
lists and maintaining database of client information.
. Provided logistical support to event coordinators in preparing forums
and seminars for current and prospective clients.
CHELSEA PIERS SPORTS & ENTERTAINMENT COMPLEX (New York, NY)
Dec '01 - Aug '04
Member Services Associate/Retention Manager, Sports Center Health Club
. Managed and administered member retention program with team of 15 and
prepared reports for weekly staff meetings.
. Handled accounts receivable, reconciled daily payments, and initiated
collections process for delinquent accounts.
. Generated monthly invoices and correspondence and organized databases
for mail merges and mass mailings.
. Researched and resolved billing and contract issues, reviewed
accounts, and followed up with outstanding inquiries.
. Updated membership information for 6,000+ active members, and assisted
with facility tours for prospects.
HILL AND KNOWLTON, INCORPORATED (New York, NY)
Jun '00 - Mar '01
Assistant Account Executive, Interactive and Creative Unit
. Helped manage interactive multimedia projects, including designing Web
sites and promotional emails and producing corporate and marketing
videos, for clients.
. Assisted in preparing new business presentations and Web site
analyses, and established new vendor relationships.
. Served as United States Web site content writer and editor, and
managed and updated Intranet for New York office.
EDUCATION:
NEW YORK UNIVERSITY (New York, NY)
Spring 2011
Candidate for Professional Certificate
. Digital Media Marketing
UNIVERSITY OF PENNSYLVANIA (Philadelphia, PA)
May 1999
Graduated with Bachelor of Arts Degree
. Sociology and Psychology
ADDITIONAL SKILLS AND INTERESTS:
. Microsoft Word, Excel, Access, PowerPoint, Outlook; Dreamweaver; ACT!;
Typing speed: 50+ WPM
. Internet-savvy; Hypertext Markup Language (HTML), File Transfer
Protocol (FTP) and Web site maintenance
. New York Cares: Site Captain, Team Leader, and volunteer for various
long-term projects and citywide days of service
. Working knowledge of Spanish and Chinese (Cantonese)