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Manager Account Executive

Location:
San Mateo, CA, 94404
Posted:
November 04, 2010

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Resume:

Angelina J. Fong

*** ********* ****** #*, ****** City, CA 94404

415-***-****

abh6yv@r.postjobfree.com

PROFESSIONAL EXPERIENCE

Acxiom Foster City, CA

Account Manager (8/07 - present)

- Manage client relationships for a number of Fortune 500 clients including

Countrywide/Bank of America, HSBC, Gap, TransUnion and Microsoft.

- Oversee and traffic manage email campaign production and execution;

working closely with production teams to ensure campaigns are executed

according to client's timelines and program goals.

- Ensure all campaigns adhere to established standards of Quality

Assurance, Best Practices and CAN-SPAM.

- Project manage large-scale, cross-agency projects, coordinating creative,

production, web development, engineering and analytics teams; Create and

manage project plans, timelines and deliverables.

- Coordinate implementation of new marketing solutions ranging from

microsites to new customer acquisitions and upsell to social media and

mobile solutions.

-Regularly review client reporting and trending; make recommendations and

assist in developing future strategies for optimizing campaign performance

and conversation rates.

- Facilitate resolution of client issues, troubleshooting & escalations.

-Assist in the preparation of client monthly and quarterly reviews.

-Working knowledge of HTML and SQL.

Associate Account Manager (11/06 -

8/07)

-Manage client email campaign production and execution.

-Managed day-to-day relationship with client counterparts and acted as

liasion between client contacts and agency account team.

-Worked closely with Sr. Account Manager & Production Specialists to ensure

campaigns were executed according to deadlines and met client's overall

program goals.

KCBS 740-AM San Francisco, CA

Assistant Promotions and Marketing Director (5/05 -

7/06)

Interim Promotions and Marketing Director (10/05

- 1/06)

- Collaborated with Sales and Programming Departments to create and

implement regional promotion and marketing campaigns; designed and created

marketing collateral.

- Oversaw planning, coordination and execution of all station events, off-

site appearances and remote broadcasts.

- Developed and maintained marketing relationships with partners, sponsors,

vendors, and supporting organizations.

- Responsible for writing press releases, on-air promotional spots and

online promotional content.

Terry Hines & Associates Burbank, CA

Jr. Account Executive: Universal Pictures, Warner Bros. (1/03-5/05)

- Primary interface between movie studio, print media, and agency staff.

- Oversaw all stages of project planning and execution of print campaigns

nation-wide.

- Managed project budgets, cost reports, and deadlines.

- Collaborated with Account Supervisor in creating national advertising

plans, cost estimates and timelines for client pitches.

The San Diego Union-Tribune San Diego, CA

Assistant Account Executive (2/02- 1/03)

- Oversaw all stages of ad production including ordering, proofing, and

building layouts.

- Maintained daily correspondence between clients and all levels of

production staff.

- Collaborated with Account Executives to develop and sell creative ideas

to generate higher client profit

EDUCATION

University of California, San Diego 1997-

2001

Bachelor of Arts, Communication and Bachelor of Arts, Ethnic Studies



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