Dean Clarke Seniff
*** ***** ***** ** . ************, California 94010
Mobile 650-***-****
E-Mail: abg9lj@r.postjobfree.com
DEMONSTRATED SKILLS AND ABILITIES
. People Leadership . High Growth . Attract, Retain & Motivate
-Operations Top Talent
Management
. ERP Implementation . Board Interaction . Complex Contract Negotiations
and Investor - Business and Financial
Relations
. Mergers & Acquisitions . Corporate Finance . Manage: Legal, Tax, Treasury,
Debt and Equity IT & HR organization(s)
. Complex Revenue . . Technical Accounting Issues
Recognition International/Global
. Entrepreneurial . Global Business . Initial Public Offering (IPO)
Experience Development
. SEC/GAAP Reporting . Asia Outsourcing . Investor Relations
. Transfer Pricing . Operational . Tactical & Strategic Road
Efficiency Maps
Summary of Qualifications
A Chief Financial Officer with extensive strategic, high growth operations,
and global experience. Skilled in Board and investor interactions,
corporate finance, SEC and public company environments, merger and
acquisitions, IPO, treasury management, risk management, accounting,
budgeting, tax, and financial reporting. Initiated and closed significant
enterprise-level sales/business development transactions through strong
contract/business model negotiations, earned credibility, respected
executive presence and maintenance of ongoing relationships with those
customers. A change agent with the leadership and strategic ability to
quickly assess and analyze business situations and envision and lead
innovative strategies to drive business development, and increase revenue,
profitability and shareholder value. Solid executive level presence and
decision-making ability, best suited for managing in high-growth
environments while maintaining the enthusiasm and passion inherent in
entrepreneurial companies. A people person, managing by consensus and
collaboration, but, not afraid to make unilateral decisions. A mentality
that nothing is impossible and thrives on difficult challenges! Driven by
passion and believes the best motivation for people is feeling successful!
Best when suited as a strategic partner to the Chief Executive Officer.
Career Synopsis
Advisory Services to CEO and Board of Directors
Of
Asian Technology and Software Provider
Several Hundred Million in Revenue
&
African Conglomerate - Commodity & Consumer Goods
Several Billion in Revenue
2008 - Current
. Prepared and concluded African company's IPO in local country market.
. Leading team(s) on Acquisition activity(ies) and strategy
. Preparing African company for GDR offering to the international
market(s) on
a large well recognized stock exchange (LSE)
.
. Preparing Asian company for IPO; local and international markets.
. Leading team(s) on a variety of strategic, financial, legal,
infrastructure and
business development initiatives.
Private Equity Firm - A Public Company (portfolio company)
Lighting Science Group (LED Lighting)
Chief Financial Officer
2007 - 2008
Outward Facing Strategic Chief Financial Officer with Strong Leadership,
Operations, Financing and Presentation Skills
. Led international teams on acquisitions and integrations. Both public
and private companies.
. Designed and initiated development of end to end global enterprise
forecasting, financial, operations, real-time dash boards and planning
systems in a highly distributed global environment..
. Planned and initiated implementation of worldwide Sarbanes-Oxley
compliance.
. Developed and implemented worldwide and distributed IT infrastructure
under a Global Hub and Spoke environment.
. Currently initiating secondary offering to the public markets.
. Negotiated and implementing Asian outsourcing for manufacturing and
product design.
. Negotiate OEM agreements domestic and international.
. Established Domestic and International lines of credit and project
finance to ensure scalable growth and treasury system to maximize
efficient use of funds.
. Opened international corporate office in Netherlands and placed
Intellectual Property (IP) within the entity and developed transfer
pricing to optimize long term favorable global tax impact.
Agami Systems, Inc. Storage - Hardware and Software
Chief Financial Officer 2005 - 2007
A strategic CFO with strong people and execution skills
. Served as the Chief Financial Officer of a hardware and software
solution addressing the Network Storage industry.
. Private Placement (S1 Format) round funding through Hedge Funds
. Customer facing CFO, leading small teams to effectively identify and
close large enterprise customers.
. Negotiate all large sales contracts, master service, OEM, technology
partnership and various other agreements.
. Develop the offshore structure for transfer of IP and all necessary
transfer pricing agreements. Result: significantly lowers effective
corporate tax rate
. Defined and implemented Revenue Recognition Policy
. Maintained relationships with top tier investment banks and analysts
Chief Financial Officer - 2001 - 2005
Two Public Companies
Tripath - Semiconductor European Outsourced Fab and Packaging $100+
Million in Revenue (Exit: acquisition)
Digital Video Systems South Korea Design and China Mfg - Asian based $400+
Million in Revenue (Exit: acquisition)
Primarily Served as Chief Financial Officer of a publicly held fabless
semiconductor company and a Technology Company with operations in Asia.
. Raised capital via Secondary Offering to the public markets to
sufficiently capitalize the company's growth plans
. Renegotiated pricing with suppliers such as UMC, ST Micro and ASE
Korea and added significant visibility into the companies demand
planning and forecasting.
. Significantly lowered ASP's and increased margins simultaneously
. Forecast revenue growth of 30% to 50 % through the end of 2005.
. Developed strategic and tactical road map for PLM
. Led the implementation for compliance with Sarbanes-Oxley (SOX)
. Oversight of all SEC filings
. Increased market capitalization over 50% in less than six months.
. Increased average trading volume by 3x.
. Developed greater Investor Relations awareness and Analyst coverage
Worked with Various Venture Capital and Equity Buyout firms
. Developed tactical and strategic road maps to increase revenue with
greater visibility
. Merger, acquisitions and divestitures
. Streamlined supply chain and demand planning processes
. Raised significant capital through debt, equity and convertibles
. Lead Business development effort
. Partner to CEO
. Raised significant capital via Secondary Offerings, PIPE, Private
Equity, and Venture Capital
NexPrise Incorporated - Santa Clara, California. 1999 - 2001
Chief Financial Officer & Secretary (Exit: acquisition)
(Software and Saas)
Direct the activities of 70 employees in Finance, Accounting, Business
Development, Tax, Treasury, Information Technology, Human Resources, Legal
and Commercial Network Operations for NexPrise, an emerging and high-growth
Enterprise Software and Software as a Service (SaaS) services provider.
Public Offering (S1 filing) and raised over $40 million in venture
funding. Led the company to its exit while providing shareholders a
return exceeding 100% over two years.
. Strategic Partner to Founder & Chief Executive Officer as the #2
Executive
. Developed strategic relationships with top tier ERP vendors,
consulting firms, OEM's and negotiated licensing agreements
. Developed analyst coverage, IPO strategy and relationships with
investment banking community: Goldman Sachs, CIBC, Deutsche Banc
Alex Brown, Morgan Stanley, Dain Rauscher and others.
. Led a team of Vice Presidents in crafting the strategic and
tactical road map for all departments and in the development of
metrics to establish company wide value drivers.
. Restructures Sales and Marketing involving a new team, new
vision and value proposition resulting in increased sales (100%)
and shorter sales cycle (40%).
. Developed CRM, ERP and Business Analytics systems that created a
near real-time environment and provided early warning
notification with respect to plan, budgets and estimates.
COASTEK CORPORATION - Scotts Valley, California . 1997 - 1999
Chief Executive Officer, Chief Financial Officer and Board Member
(Software) (Exit: acquisition)
Brought in by Venture Capital group to reorganize and enhance
shareholder value of Coastek, a company providing security solutions
for global electronic commerce.
. Provided strong team leadership during periods of extreme macro
and micro change resulting in recruiting a new management team
who significantly enhanced shareholder value.
. Developed and negotiated strategic marketing channels and
investments
. Directed the transformation of product development, marketing,
sales and engineering groups to meet rapidly changing technology
environment and competition.
. Developed tactical and strategic operating and business plans,
with focus on economic value add.
ALLIANCE GROUP - RESTON, VIRGINA & LONDON, ENGLAND . 1992 - 1997
Managing Director
Managed a Global team of Executives for Alliance Group, an international
consulting and investment firm specializing in emerging technology
companies.
Advised and assumed senior management positions in restructured, emerging
growth and start up companies by proving leadership in defining new
strategies, corporate value drivers, building scalable corporate management
teams and various merger and acquisitions.
. Developed strategic and tactical road maps to successful Initial
public offerings (IPO) raising over $100 million dollars
. Lead Executive in acquisitions including hands on negotiations
and integration.
. Leading to acquisitions totaling well over $1 billion dollars.
. Completely restructured acquired companies management through
drastic changes, which reduced G and A costs, Engineering, Sales
and Marketing and Research & Development costs and time in
bringing new products to market while proving a deeper and more
scalable management pool. Leading to significantly lower
expenses and resulting in a more precise product development
road map.
. Developed strategic alliances with semiconductor manufactures,
communication providers, equipment & electronic component
manufacturers and technology think tanks from a commercial and
federal business perspective.
. Capitalized and recapitalized various companies using a wide
variety of domestic and international financing tools and
methods, which enhanced balance sheet health and shareholder
value. Arranging over $1 billion in debt and equity in a variety
of currencies.
AROMATICS AND CHEMICAL - STAMFORD CONNECTICUT . 1988 - 1992
Vice President Finance and Planning
(Exit: acquisition)
Petroleum processing start-up company growing to over $750 million in
revenue, organized with domestic and international operations.
Responsible for all financial and business development activities and acted
as troubleshooter for this high growth startup company.
. Arranged over $2 billion in credit lines with over 10 banks
worldwide.
. Developed and maintained strategic alliances with foreign
agencies and authorities and key suppliers and consumers, which
yielded considerable competitive advantage and lead-time.
Resulting in an effective tax rate of less than 3%, borrowing
costs of 75% to 85% of Libor, Duty concessions.
. Developed Strategic and Tactical Road Maps from a corporate and
multi-plant perspective.
. Resolved a number of crisis situations, requiring diplomacy and
hands on actions by managing vast amounts of resources and
people skills to successfully resolve complex issues.
. Developed and implemented initial planning, and budgeting
systems and processes of this multi-site corporate structure.
PEPSICO, Purchase, New York . 1987 - 1988
.
Director Worldwide Business Planning/Manager of International Business
Planning.
A Fortune 100 multinational diversified consumer foods company.
Managed a team of over 50 in global planning and analysis for PepsiCo, a
diverse consumer foods company with over $18 billion sales. Activities
included operations analysis, budgeting and forecasting, long range
planning and management reporting. Worked directly with the CFO and
Management Board, advising on the current performance and strategic plans
of operating units.
. Extensive and on-going interface with marketing, operations,
product development and plant teams at a senior level.
. Managed various teams globally to locate and build several major
European manufacturing and distribution facilities.
. Team leader and team member in negotiations with top government
officials and aids to ensure a highly competitive advantage in
worldwide operations.
. Developed and implemented a multitude of information systems to
reduce raw material volatility through outsourcing, make vs. buy
decisions, hedging and alternative country source.
AMERADA HESS, New York, New York -- Manager of Financial Planning,
Assistant Controller 1983-1987
SCHLUMBERGER LIMITED, New York, New York - Financial Analyst/Accountant
1982-1983
ERNST & WHINNEY, Roanoke, Virginia - Auditor 1980-1982
EDUCATION
George Washington University, Washington, D.C. - Degree Conferred 1981