CHANNEL MARKETING AND SALES LEADER

Results-oriented Channel Sales and Marketing professional with

comprehensive experience in Strategic Partnership and Client Management in

all aspects of the Channel-Vendor relationship, including, Sales, Marketing

and Services Management. Demonstrated track in Telecom, Network Security

and Mobility Global Fortune 500 corporations. Recognized with prestigious

quality award in business management.

* Strategic Channel Marketing * Complex Consultative Sales

* Business Development * Account Management

* Field Marketing * International Markets

* Distribution Channel Selection, Recruiting and Management * Business

Process (Re) Engineering

* Strategic Partnership Management * Services and Support Management

Experience

Director of Global Channel Overall responsibility for Channel Policy and

Marketing Manager-Acting Strategy, reporting to the Global VP of Global of

Leading Rugged Computer Marketing.

Manufacturer

2010 - Present

Channel Marketing Manager Channel Program creation and implementation. Strategic

- Global Channel Management. Key account program creating (CDW,

Leading Rugged Computer IRSA, Netmotion). Formal process and policies creation

Manufacturer and implementation. Channel communications and

2009 - 2010 engagement. MDF and COOP management.

Channel Manager - LATAM Responsible for driving the channel relationship in

Blue Coat Systems, Inc. the region reporting to the Regional VP for Latin

Fort Lauderdale, Florida America. Channel Marketing and Business Development.

2008 - 2009 Management of the Two-Tier Distribution structure in

the region. Adapted global Channel Advantage Program

to region and rolled out. Channel Marketing. Deal

registration policy setting. MDF management. Increased

Channel commitment and achievement of quota,

leveraging the Value Added Distributors.

Channel Development Channel B2B Marketing. Channel Program Creation and

Manager - Latin America implementation. Selective Channel recruitment

and Caribbean according to market and product segmentation. Deal

Tellabs, Inc. Registration policy implementation. Channel strategic

Sunrise, Florida business objectives setting, including sales and

2006 - 2008 development plan. Started the Vertical Markets

Channel structure. Increased Channel sales above $40M

in region by creating an objective-focused Channel

Strategy for the region and a successful incentive and

MDF (Marketing Development Fund) program

Business Manager - US Value-Added Reseller management in region, comprising

Southeast, & Great Lakes Latin America in addition to the Southeast and the

Latin America and Great Lakes region of the United States and strategic

Caribbean accounts such as IBM, Forsythe Business Solutions,

NOKIA etc. Created the division's GLOBAL customer scorecard

Mountain View, California and rolled out by means of a global task force.

2000 - 2006 Got Nokia to achieve a two-digit renewal rate

improvement by leading the GLOBAL automation of

renewals.

Launched new services products, closing the first

customer, Chrysler Motor Co. and Nokia's Enterprise

Mobility Services for operators and VARs by

positioning Nokia as a player in the market.

Consistently met and exceeded business objectives of

$18M/year in sales for the Southeastern region. Built

a $2M/year repeat services business in the South

American sub-region by successfully adapting Global

Product Offerings, Channel Policies and Marketing

Programs tailoring them to each market.

Manager of Engineering & Built the Latin American team. Recruited, Trained and

Operations. Caribbean & Managed distributors and partner relationship. Closed

Latin America a $16 Million Satellite Services deal, for an

INTELLICOM, INC. (Now part expansion of the company's installed base of 60% by

of Hughes) leading Pre-Sales Engineering and strategic selling

Livermore, California presentations to key government executives.

2000 - 2000

Services Manager Renewed 80% of existing contracts and sold new

ALCATEL contracts to ISPs & Telcos (TELCEL-BellSouth,

Caracas, Venezuela CANTV-Verizon) by restoring customer satisfaction

1998 - 1999 leading a team of 28 Technical Assistance Call Center

executives Engineers and Technicians.

Plant Manager Optimized processes increasing productivity and

INVERSIONES SANVADI reducing backlog (from 6 months to 1 week) and costs,

Sta. Lucia del Tuy, managing a 35-people, 180,000 Kg/Mo industrial

Venezuela manufacturing plant .

1996 - 1998

Chief Project Engineer Company founder, brought to profitability in a period

INVERSORA HELIKON S.A. of 18 months and sold for a profit. Introduced company

Caracas, Venezuela to Tier-1 industrial plants providing specialized,

1991 - 1996 custom electro-mechanical engineering services.

Education

MBA - Master in Business Administration

The Wayne Huizenga School of Business - NSU, Fort Lauderdale, FL.

Master of Science in Electronics Engineering

concentrating in Signals Processing, USB now in partnership with Florida

International University.

Bachelor in Science in Electronics Engineering

USB now in partnership with Florida International University.

Other Management Training

Whiteboard selling

Target Account Selling - (Siebel)

Channel Account Management Program - (Siebel)

Management FOCUS program, session one - Nokia (ON TRACK on FOCUS PROGRAM);

Operator Business Game Simulation - Nokia;

Effective Negotiation - Karass, Inc.;

Virtual Team Management, High-Impact Presentations - American Management

Association

High performance teams - Multidimensional leadership training.

Awards and Recognitions

Nokia Quality Award for the creation and implementation of the Services

Management Tool (Balanced Scorecard). Nokia, a $50B, 130,000 employee

organization hosts this Global annual competition.

Languages Spoken

Fluent in Spanish, Portuguese and Hungarian.

Other

Huba Rostonics is also a part-time professional photographer and a

photography instructor as well as a Mountain Bike and Hiking enthusiast.

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