LEE GUILDER
* ******* **** •Montville, NJ ***** • 973-***-****
abg6nm@r.postjobfree.com
PROFESSIONAL EXPERENCE
Watertree Health New York, NY
Social Media Assistant Marketing Manager Nov 2013-Oct 2014
• Developed vibrant social media strategies to increase brand loyalty and fuel engaging conversations
• Monitored and analyzed social media growth using social media management tools. Hootsuite, Tweetdeck, and Sprout Social
• Experience with Wordpress, Adobe Photoshop, Gimp, SharePoint, CMS, HTML, Mailchimp
• Responsible for writing blogs and working closely with web developers boost SEO
• Provided compelling materials for sales representatives to help create a dialogue with health care providers
Rachel Litner Associates Livingston, NJ
Social Media Coordinator June 2013-Oct 2013
• Solely responsible for developing innovative and creative content while managing daily online presence for culinary and
lifestyle clients including Cuisinart, Joseph Joseph, Tovolo, Epicurean, Vinturi, and Vista Alegre
• Prepared analytic reports on social media influence for all clients by using primarily Google Analytics, and Tweetdeck
• Worked closely with marketing, public relations, and creative teams that ensured campaigns were fully integrated
• Initiated blogger and YouTube outreach while cross promoting on all social media outlets
• Maintained RLA website by updating new press coverage and company news
Webjet.com Tampa, FL
Social Media Marketing Intern August 2012- May 2013
• Creatively managed and built social media presence on all online communities
• Identified new marketing opportunities through research of competitors of potential collaborators in social media
• Implemented key digital marketing projects to grow sales across North America
• Contributed copywriting to weekly blog and actively managed social media of the Marketing calendar
• Utilized Google and Facebook Analytics, Google Hangouts, Google+, Facebook, Twitter, and Youtube
Right To Play United States New York, NY
Social Media Intern May 2012-Dec 2012
• Managed Right To Play USA’s online presence including Website, E-Newsletter, Facebook, Twitter, and Flickr outlets
• Designed social media strategies for fundraising, and Athlete Ambassador network promotions
• Developed and wrote bi-weekly e-Newsletter for the 2012 London Summer Olympics
Tampa Bay Lightning, National Hockey League Tampa, FL
Corporate Communication Intern Oct 2011-May 2012
Assisted with publicity and promotional efforts, organized fundraising events and giveaways
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Responsible for scheduling and attending community meetings and functions. Managed donations and prize packages
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Liaison with local charities and community organizations to support the Lightning Foundation
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Experience with Donation Xchange fundraising software
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EDUCATION
The University of Tampa
• Bachelor of Arts in Communication May, 2013
• Scholarship Recipient for outstanding contributions to campus life 2010-2013
• President of The University of Tampa Hillel Jewish Student Organization 2010-2012