Marketing & Communications Specialist

Promotion and Branding:

- Promote AWN's products and services through various marketing channels.

- Coordinate the design of promotional material and ensure distribution across online and offline channels.

- Develop templates and guidelines to maintain branding consistency.

Advertising and Outreach:

- Advertise the company and its offerings through diverse media platforms.

- Plan and organize interviews and press conferences as necessary.

Content Creation and Engagement:

- Produce engaging marketing copy for the company's website.

- Create and send regular newsletters with updates about AWN and its subsidiaries.

Performance Tracking and Networking:

- Track the return on investment (ROI) for marketing campaigns and initiatives.

- Participate in social media groups and professional platforms to engage with potential clients.

Client Interaction and Feedback:

- Monitor AWN's corporate website and social media pages to address client queries and comments promptly.

- Network with industry experts and potential clients to increase brand awareness.

Gather customer feedback to inform sales and product development teams.

Requirements

Qualifications and Experience:

Bachelor’s degree in marketing, Communications, Public Relations, or a relevant field.

Proven work experience as a Marketing Communications Specialist or similar role, preferably with familiarity in both B2B and B2C advertising campaigns.

Job Specific Skills:

Proficiency in web content management tools like WordPress.

Experience in utilizing MS Office suite for various marketing tasks.

Knowledge of SEO principles and hands-on experience with Google Analytics.

Demonstrated expertise in crafting compelling marketing copy and newsletters.

Competencies:

Knowledge of SEO principles and Google Analytics.

Experience with marketing campaigns on social media platforms.

Excellent verbal and written communication skills.

Good presentation skills.