Marketing Copywriter

Responsibilities:

Develop clear and concise content across multiple touch points including email, in-app messages, and SMS that will be client & prospect facing

Help drive content strategy across all platforms

You will write exciting content for landing pages, email drip campaigns, white papers, case studies, and other platforms.

Manage content creation, editing, and publishing across multiple platforms.

Develop new sales materials and help align activities throughout the year

Manage agency partners to drive content strategy and align with the SEO strategy

Identify sales knowledge and skill gaps, proposing and facilitating programs to bridge those

Analyze internal data and external studies to develop marketable insights

Support day-to-day inquiries from sales, and customer success teams as needed

Coordinate between sales and marketing to ensure alignment on campaign execution

Measure the impact of content and continuously iterate on the content strategy

Required Skills:

Bachelor’s degree or equivalent experience

5+ years working in a B2B software company & developing sophisticated B2B customer-facing content

Must have experience working in the Financial, Fintech or Banking industry

UX writing experience is a must have

Experience with content management, strategy, and analytics

Experience with content management systems

A strong understanding of modern sales methodologies, sales processes, and buyer’s journey

Excellent written and verbal communication skills

Compensation: $90,000 - $120,000 per year

Onsite 3 days per week in San Jose, CA/Milpitas, CA