Our Lead Science / DealerOn Marketing organization is seeking a qualified Sales Development Representative (SDR) to support Sales Enablement initiatives by working closely with inbound marketing driven leads to screen, warm-up and identify sales opportunities (potential clients) who could benefit from our products and services. The Marketing SDR will successfully set quality appointments and/or have sales conversations that turn into closed deals. As the first line of communication with leads, our ideal SDR will have a strong understanding of the sales process and excel at researching leads and starting new sales conversations.
The SDR will report to Marketing and will be a quick and flexible learner with strong written and verbal communication skills. The SDR’s ability to showcase our offerings in a compelling way and move every potential customer towards an appointment or a closed opportunity will have a tangible impact within our Marketing and Sales organization’s opportunity pipeline to contribute to revenue growth.
Essential Functions:
Core focus will be on qualifying and “warming up” inbound marketing leads for the purpose of moving Marketing Qualified Leads through the pipeline by either setting an appointment or closing a deal
Represent the company’s products and services, using comprehensive knowledge as well as consumer research to explain how our solutions meet customer needs
Complete additional tasks as required by Marketing leadership
Generate leads and build relationships by nurturing warm prospects and finding potential new sales opportunities
Manage and maintain a pipeline of interested prospects and engage sales executives in next steps
Identify best practices for refining the company’s lead-generation playbook
Outreach utilizing our resources; Salesforce, Zoom, Website Chat engagement tool, email, SMS, etc. for outreach (cold calls & warm lead follow up) to generate new sales opportunities.
Research and identify ideal prospects for our services and product offerings.
Identify the needs of prospects and suggest appropriate products or services to determine qualified leads and sales opportunities.
Learn our products and become proficient in presenting and having sales conversations where you can answer direct questions and/or find answers.
Set up meetings between (prospective) customers and sales executives.
Manage lead and contact qualification and distribution to sales directors via our CRM and Marketing tools.
Report to Marketing leadership with weekly, monthly, and quarterly results.
Facilitate Marketing Qualified Lead attribution and monthly/quarterly audits.
Become proficient in the utilization of Salesforce and associated tools to drive marketing performance and integrity.
Required Skills/Experience:
1 - 2 years of sales experience and a highly collaborative and tech savvy mindset.
Strong communication skills via phone and email
Proven, creative problem-solving approach and strong analytical skills
Strong desire and ability to pay attention to the details & represent our department with quality work
Willingness and flexibility to proactively learn new technology efficiently
Preferred Skills/Experience:
Bachelor’s degree (or equivalent) or at least 5 years of relevant work experience
Experience as a sales development representative, with a track record of exceeding expectations
Proficiency with Salesforce or other CRM software
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The salary range for this position is $37,500 - $66,300.